Full go-to-market marketing audit for /gtm audit <target>. Runs up to 5 parallel audit subagents with machine-validated outputs and produces a scored, date-stamped report that leads with what changed since the last audit - and never invents a number. Use when the user wants a full marketing/GTM audit, an overall website marketing review, or a composite GTM score. Also trigger for "audit my site", "review my marketing", "how's my GTM", "full marketing teardown", or "score my website".
Website copy analysis and rewriting for /gtm copy <target>. Use when the user wants to score existing copy and get optimized before/after rewrites for headlines, value props, CTAs, or body copy. Also trigger for "improve my copy", "rewrite my headline", "is my copy good", "better value prop", or "punch up this page".
Adversarial red-team review of any /gtm report or founder draft for /gtm critic <target>. No compliments - severity-ranked findings (Critical/Major/Minor) with exact-line citations, the marketing principle each violation breaks, and the single most valuable fix. Use when the user wants a report or draft critiqued, red-teamed, torn apart, stress-checked, or verified before acting on it. Also trigger for "critique this report", "red-team this draft", "what's wrong with this copy", "is this advice sound", "find the holes in this", or "check this before I ship it".
Set up or update the startup profile (PROFILE.md) that the rest of Adaptico OS uses as context, for /gtm init [name]. Use when the user wants to create, set up, or edit their startup profile, or onboard a new project. Also trigger for "set up my startup", "create a profile", "onboard my project", or "start a new GTM project".
Adaptico OS — the go-to-market operating system for SaaS & AI startup founders. Routes /gtm commands (audit, quick, position, competitors, copy, landing, launch, init). Use whenever the user types /gtm, or asks to audit or improve a startup's website, marketing, positioning, copy, launch, or go-to-market.
Competitive intelligence for /gtm competitors <target>. Use when the user wants to identify competitors, analyze rival marketing and positioning, or find differentiation gaps and steal-worthy tactics. Also trigger for "who are my competitors", "analyze my competition", "competitive analysis", "how do rivals market", or "where can we differentiate".
Lifecycle email sequences for /gtm emails <target> — the activation onboarding and dunning (failed-payment recovery) emails a product sends its own users. Use when the user wants onboarding, activation, welcome, trial, or dunning email sequences. Also trigger for "write my onboarding emails", "welcome sequence", "activation drip", "trial onboarding emails", "dunning emails", "failed payment recovery", or "lifecycle emails".
Funnel and activation analysis for /gtm funnel <target>: maps the public funnel (landing, pricing, signup) and works with the founder on the post-signup path to first value. Use when the user wants to find funnel drop-off/leaks or improve trial-to-paid and PLG activation. Also trigger for "fix my funnel", "where am I losing users", "activation rate", "trial conversion", or "funnel leaks".