Create and maintain the firm profile for a professional service firm skills + workspace repo. Use when starting a new firm repo, onboarding, missing business context, or before any marketing/sales/intelligence skill. For competitor monitoring, see intel-competitor-monitoring.
Discover new competitors via SERP results for a search phrase and location, deduplicate by root domain against already-monitored accounts, and propose candidates to add to monitoring. Use when the user wants to find competitors, research the market, or seed the monitoring list. Read firm profile first.
Files-only competitor website monitoring for a shared B2BForce workspace. Use to maintain competitor profiles, monitored page lists, page snapshots, change notes, and weekly report inputs under workspace/intelligence/. Read firm profile first; for firm profile setup, see firm-context.
Generate a weekly competitive-intelligence report from monitored competitor page changes within a date range, with an AI business-impact summary and per-page change list. Use when the user wants a weekly digest, monitoring summary, or shareable intel report. Read firm profile and monitoring files first.
Create, enrich, or refresh workspace/firm/profile.md from a company website URL. Use during setup after firm-context interview, or later when the firm's website, positioning, proof points, or target market changed.
Write an 800-1500 word B2B blog post in Markdown from a content idea. Use when content_type is blog_post. Applies stage-specific frameworks and Exa reference articles. Output to workspace/marketing/content/drafts/blog/. For LinkedIn or X use marketing-content-linkedin-post or marketing-content-x-post instead.
Write a B2B case study (500-1500 words, PASTOR framework) from a content idea. Use when content_type is case_study and buying_stage is decision or vendor. Uses Exa reference articles. Output to workspace/marketing/content/drafts/case-studies/.
Generate B2B content ideas across buying stages and content types (blog, LinkedIn, X, case study, service-page opportunity). Use when planning a content calendar from ICP and service context. Requires firm profile, service, ICP, and persona files. For writing drafts use marketing-content-* skills per type.