boommark

Activate PMM Sherpa for product marketing work — positioning, messaging, launch plans, GTM, sales enablement, competitive analysis, and 35+ other PMM artifacts. Use whenever the user is doing product marketing, even if they don't say "Sherpa".

Use the Braintrust `bt` CLI for projects, traces, prompts, and key Braintrust workflows.

Calling guide for the PMM Sherpa MCP, a senior product marketing advisor with a curated 38K-chunk corpus (PMM books, podcasts, AMAs, practitioner blogs). Sherpa exposes four tools: ask_sherpa (advisory dialogue), draft_artifact (39 named PMM deliverables), get_feedback (pressure-test user work), and scope_pmm_research (Deep Research planner). This skill prescribes orchestration, voice, and Deep Research phasing. Tool descriptions handle what each tool does.