pig-baron-site

Comprehensive SEO audit methodology for websites, biased toward local service and catering businesses like The Pig Baron (Sydney spit-roast catering). Use this skill whenever you audit, check, or review a site or page for SEO and need prioritised findings plus an action plan. It covers technical and infrastructure SEO, indexability (sitemap, robots.txt, noindex, canonicals, HTTPS), on-page SEO (meta titles and descriptions, H1s, alt text), content and freshness, local SEO and Google Business Profile, structured data and schema (LocalBusiness, Caterer, FAQPage JSON-LD), Core Web Vitals and PageSpeed, analytics, and internal linking. Trigger it to diagnose a ranking decline (a page 1 to page 3 drift), rewrite meta titles or descriptions, add LocalBusiness or FAQ schema, fix sitemap, robots, canonical or noindex problems, optimise a Google Business Profile for a catering or local service business, run a technical, on-page, or local SEO review, or verify the SEO of the new Pig Baron Astro rebuild. Use it even whe

Use this skill to visually verify the pig-baron-site (Astro) in a REAL browser - it drives Chromium headless to screenshot routes, check responsive layouts at mobile and desktop widths, detect horizontal overflow, catch console/page errors, confirm every route returns 200 and images load, and smoke-test the interactions (FAQ accordion, gallery lightbox, quote-form submit→success swap, mobile nav). ALWAYS reach for it - a clean `astro build` does NOT prove the pages look right - whenever the user wants to screenshot, smoke-test, "check it in a browser", verify pages render, or look at the site; whenever they ask if a page is responsive, "looks right", "looks off", or "is squished on mobile"; whenever they worry an edit broke the layout or want to "check my work"; and proactively after you touch any page, component, global.css, or styling, and before pushing or deploying - even if they never say "Playwright", "screenshot", or "visual". Prefer it over the generic local-visual-test skill for this repo. It never o