adwhiz

name	adwhiz
description	Manage Google Ads campaigns from your AI coding tool. 44 MCP tools for auditing, creating, and optimizing Google Ads accounts using natural language.
metadata	{"openclaw":{"primaryEnv":"ADWHIZ_API_KEY","requires":{"env":["ADWHIZ_API_KEY"]},"homepage":"https://adwhiz.ai","source":"https://github.com/iamzifei/adwhiz","license":"MIT"}}

AdWhiz — Google Ads MCP Server

AdWhiz is a hosted MCP server that connects your AI coding tool to the Google Ads API through a secure, authenticated proxy. It exposes 44 tools across 5 categories so you can audit, create, and manage Google Ads campaigns using plain English.

All API calls are authenticated via your personal ADWHIZ_API_KEY and routed through the AdWhiz server at mcp.adwhiz.ai. No Google credentials or OAuth tokens are stored by the skill — authentication is handled entirely server-side after you link your Google Ads account at https://adwhiz.ai/connect.

Security & Permissions Model

• OAuth 2.0: User authenticates with Google via AdWhiz's web UI. Refresh tokens are encrypted at rest (AES-256-GCM) and never exposed to the agent.
• API key scoping: Each ADWHIZ_API_KEY is bound to a single Google Ads account. Cross-account access is not possible.
• Write safety: All write tools create entities in PAUSED status by default. The agent must explicitly request activation.
• Mutation logging: Every mutation is recorded in the get_operation_log tool for full auditability.
• Read-only by default: 17 of 44 tools are strictly read-only and cannot modify your account.
• Confirmation required: Write tools require user confirmation before executing via the agent's standard permission flow.
• No arbitrary code execution: The MCP server is a hosted HTTP service. No code is downloaded or executed on the user's machine beyond the thin MCP client wrapper.

Tool Categories

Account (2 tools) — Read-only

Tool	Description
list_accounts	List all accessible Google Ads accounts
get_account_info	Get account details (currency, timezone, optimization score)

Read (14 tools) — Read-only

Tool	Description
list_campaigns	List campaigns with status, type, budget, bidding strategy
get_campaign_performance	Campaign metrics: cost, clicks, conversions, CTR, CPA, ROAS
list_ad_groups	List ad groups with bids, filtered by campaign
list_ads	List ads with headlines, descriptions, final URLs
list_keywords	Keywords with match types, bids, quality scores
get_search_terms	Search terms report (actual queries triggering ads)
list_negative_keywords	Negative keywords at campaign, ad group, or account level
list_assets	Sitelinks, callouts, structured snippets
list_conversion_actions	Conversion actions with status, type, category
list_budgets	Campaign budgets with associated campaigns
list_bidding_strategies	Portfolio bidding strategies
list_audience_segments	Audience targeting criteria
list_user_lists	Remarketing/audience lists for targeting
get_operation_log	Recent mutations performed via AdWhiz

Write (25 tools) — Requires user confirmation

Tool	Description
create_campaign	Create Search, Display, PMax, or Video campaign (starts PAUSED)
update_campaign	Update campaign name
set_campaign_status	Pause, enable, or remove a campaign
create_ad_group	Create an ad group in a campaign
update_ad_group	Update ad group name or CPC bid
set_ad_group_status	Pause, enable, or remove an ad group
create_responsive_search_ad	Create RSA with headlines + descriptions (starts PAUSED)
set_ad_status	Pause, enable, or remove an ad
add_keywords	Add keywords with match types and bids
update_keyword_bid	Change a keyword's CPC bid
set_keyword_status	Pause, enable, or remove a keyword
add_negative_keyword	Add negative keyword at campaign or ad group level
remove_negative_keyword	Remove a negative keyword
create_shared_negative_list	Create a shared negative keyword list
add_to_shared_list	Add keywords to a shared negative list
attach_shared_list	Attach shared list to a campaign
create_sitelink	Create a sitelink asset
create_callout	Create a callout asset
link_asset_to_campaign	Link asset to a campaign
create_conversion_action	Create a conversion tracking action
update_conversion_action	Update conversion action name or status
create_budget

Audit (2 tools) — Read-only analysis

Tool	Description
run_mini_audit	Quick 3-metric audit: wasted spend, best/worst CPA, projected savings
run_full_audit	Comprehensive audit: campaigns, keywords, search terms, issues, recommendations

Query (1 tool) — Read-only, bounded

Tool	Description
run_gaql_query	Execute a read-only GAQL query against your account (max 1,000 rows, SELECT only)

MCP Server Configuration

AdWhiz uses HTTP transport to connect to the hosted MCP server. No npm packages are downloaded or executed at runtime.

{
  "mcpServers": {
    "adwhiz": {
      "transport": "http",
      "url": "https://mcp.adwhiz.ai/mcp",
      "headers": {
        "Authorization": "Bearer ${ADWHIZ_API_KEY}"
      }
    }
  }
}

Quick Install

clawhub install adwhiz

This adds the MCP server configuration above to your settings. You will be prompted to provide your ADWHIZ_API_KEY.

Getting Your API Key

1. Sign up at https://adwhiz.ai
2. Connect your Google Ads account via OAuth
3. Copy your API key from the dashboard settings page

Example Prompts

• "Audit my Google Ads account and show the top 5 waste areas"
• "Pause all campaigns with CPA above $150"
• "Add these negative keywords to my Search campaigns: [list]"
• "Create a new Search campaign targeting lawyers in New York with $100/day budget"
• "Show me search terms wasting money and suggest negatives"
• "What is my account's average Quality Score this month?"

Data Handling

• AdWhiz only accesses the Google Ads account you explicitly linked
• No campaign data is stored beyond the duration of each API request
• Mutation logs are retained for 30 days for auditability
• You can revoke access at any time from https://adwhiz.ai/connect

Documentation

Full documentation: https://adwhiz.ai/docs