Build complete local lead generation websites with SEO optimization, conversion tracking, and RGPD compliance. Use for creating service-based websites targeting local markets (plumbers, electricians, home services, etc.) with 10-20 pages, structured data, analytics, and legal compliance.
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SKILL.md
تعليمات المصدر · معاينة للقراءة فقط
name
lead-gen-website
description
Build complete local lead generation websites with SEO optimization, conversion tracking, and RGPD compliance. Use for creating service-based websites targeting local markets (plumbers, electricians, home services, etc.) with 10-20 pages, structured data, analytics, and legal compliance.
Lead Generation Website Builder
Build conversion-optimized local service websites with complete SEO, tracking, and RGPD compliance — avec garde-fous anti-spam (Google Spam Policies + March 2024), local SEO (GBP) et micro-budget ads.
When to Use This Skill
Use this skill when the user requests a website for:
Local service businesses (home services, repairs, professional services)
Lead generation focused on specific geographic areas
Sites requiring 10-20+ pages with service pages, blog, and legal pages
SEO-optimized content targeting local keywords
Conversion tracking (phone, WhatsApp, forms with UTM parameters)
Next steps (publish, custom domain, Google Search Console)
Bundled Resources
Scripts
scripts/generate_pages_batch.py
Generate multiple similar pages from template and data file.
Usage: python generate_pages_batch.py <template> <data_json> <output_dir>
references/seo-checklist.md
Complete SEO checklist covering meta tags, structured data, technical SEO, on-page SEO, local SEO, and content quality. Read this before Phase 6 to ensure nothing is missed.
references/conversion-best-practices.md
Best practices for maximizing conversions: CTA strategy, contact options, trust signals, form optimization, mobile optimization. Consult during Phase 5 when building pages.
references/rgpd-compliance.md
Complete RGPD compliance guide covering cookie banner, privacy policy, cookie policy, legal mentions, forms, consent, data security, and user rights. Essential for Phase 6.
references/design-philosophies.md
Five example design philosophies (Neo-Artisanat Digital, Brutalist Confidence, Soft Modernism, Vibrant Energy, Luxury Minimalism) with selection criteria. Use as inspiration during Phase 2.
Tips and Best Practices
Design consistency: Document chosen design philosophy at the top of each CSS/component file as a reminder.
Image optimization: All images should be stored in /home/ubuntu/webdev-static-assets/ and referenced via CDN URLs to avoid deployment timeouts.
Content quality over quantity: Better to have 10 excellent pages than 20 mediocre ones. Focus on answering user intent.
Mobile-first: Design and test mobile experience first. Most local service searches happen on mobile.
Conversion priority: Every page should have clear CTAs. Phone and WhatsApp buttons should be always visible on mobile.
Local SEO: Mention city/region name in titles, H1, and content. Create separate pages for each service area if covering multiple cities.
Fast iteration: Use batch generation scripts for similar pages to save time. Focus manual effort on unique, high-value pages.
Testing: Always test in browser before creating checkpoint. Check mobile responsive, form submission, and navigation.
Common Pitfalls
Skipping design brainstorming: Leads to generic, forgettable designs. Always create ideas.md with 3 distinct approaches.
Generating images during development: Inefficient. Generate all images upfront in Phase 3.
Weak content: Thin content (<300 words) won't rank. Invest time in Phase 4 to create substantial, helpful content.
Missing RGPD elements: Cookie banner, privacy policy, and legal mentions are REQUIRED in EU. Don't skip Phase 6.3.
No UTM tracking: Without UTM parameters, you can't measure campaign effectiveness. Ensure ContactForm captures them.
Forgetting mobile CTAs: Desktop-only CTAs lose mobile conversions. Always add sticky mobile buttons.
Creating checkpoint during development: Only create ONE checkpoint at the end (Phase 7). Multiple checkpoints confuse users during initial delivery.
