social-media

name	social-media
description	Social media strategy for developers including Twitter/X, LinkedIn, and community platforms
sasmp_version	1.4.0
version	2.0.0
updated	2025-01
bonded_agent	03-content-creator
bond_type	SECONDARY_BOND

Social Media for DevRel

Build developer-focused social media presence that drives engagement and community growth.

Skill Contract

Parameters

parameters:
  required:
    - platform: enum[twitter, linkedin, youtube, reddit, discord]
    - content_type: enum[post, thread, video, story]
  optional:
    - topic: string
    - campaign: string

Output

output:
  content:
    text: string
    hashtags: array[string]
    media_specs: object
    scheduling: datetime

Platform Strategy

Platform	Audience	Content Type
Twitter/X	Developers, tech	Quick tips, threads
LinkedIn	Professionals	Long-form, career
YouTube	Learners	Tutorials, deep dives
Reddit	Communities	Discussions, Q&A
Discord	Real-time	Support, community

Twitter/X Best Practices

Thread Formula

Tweet 1: Hook (problem/question)
Tweet 2-5: Main content (tips/steps)
Tweet 6: Summary + CTA

Engagement Tips

• Post when audience is active (9-11 AM, 7-9 PM)
• Use code screenshots (not plain text)
• Ask questions to drive replies
• Quote tweet with commentary
• Engage with replies quickly

LinkedIn Strategy

Post Types

1. Personal stories - Lessons learned
2. Industry insights - Trends and opinions
3. How-to content - Actionable tips
4. Announcements - News and updates

Formatting

Strong opening line (hook)

Short paragraphs.
Use line breaks liberally.

• Bullet points work well
• Easy to scan

End with question or CTA

#relevanthashtags (3-5 max)

Content Calendar

Day	Platform	Content
Mon	Twitter	Weekly thread
Tue	LinkedIn	Industry insight
Wed	Twitter	Quick tip
Thu	LinkedIn	Personal story
Fri	Twitter	Fun/community

Retry Logic

retry_patterns:
  low_engagement:
    strategy: "Adjust timing, improve hook"

  algorithm_change:
    strategy: "Adapt content format"

  negative_feedback:
    strategy: "Address directly, learn"

Failure Modes & Recovery

Failure Mode	Detection	Recovery
Low reach	<avg impressions	Boost with engagement
Negative response	Comments	Address, apologize if needed
Account issues	Restricted	Contact support

Debug Checklist

□ Content aligned with platform?
□ Optimal posting time?
□ Hashtags relevant?
□ Media formatted correctly?
□ Links working?
□ CTA clear?

Test Template

test_social_media:
  unit_tests:
    - test_content_format:
        assert: "Meets platform specs"
    - test_links_work:
        assert: "All links resolve"

  integration_tests:
    - test_engagement:
        assert: "Above baseline rate"

Metrics to Track

• Follower growth rate
• Engagement rate (likes + comments / followers)
• Click-through rate
• Share/retweet ratio
• Profile visits

Observability

metrics:
  - posts_published: integer
  - engagement_rate: float
  - follower_growth: integer
  - reach: integer

See assets/ for content templates.