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sales-syncgtm

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SyncGTM (syncgtm.com) platform help — AI-native GTM data engine that unifies buying signals (job changes, funding, hiring, LinkedIn posts, web-traffic, custom AI signals), waterfall enrichment (verified emails/mobiles, 40+ providers), AI lead scoring (0–100 vs ICP), AI research agents, and a no-code Workflow Builder. Developer surface: an MCP server (api.syncgtm.com/mcp, OAuth browser sign-in, free-plan — works with Claude Code/Cursor to enrich, find emails/phones, read signals), a REST API (api.syncgtm.com, API key), webhooks, and 40+ integrations (HubSpot/Salesforce/Slack/Attio). Use when connecting the MCP server to an AI agent, enriching contacts via the API, acting on buyer signals, scoring leads vs an ICP, building a signal→enrich→outreach workflow, or choosing SyncGTM vs Clay/Trigify. Do NOT use for intent-data strategy across tools (use /sales-intent), prospect-list building (use /sales-prospect-list), or enrichment strategy across vendors (use /sales-enrich).

التثبيت

التثبيت باستخدام Codex أو Claude انسخ هذا Prompt والصقه في Codex أو Claude أو مساعد آخر ليراجع صفحة Skill ويثبّتها لك.

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المصدر

sales-skills

sales-skills/sales

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SKILL.md

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نفس المستودع

sales-do

sales-skills/sales

Routes any sales, marketing, ad, or GTM objective to the right specialized skill and outputs the install command for that skill plus a ready-to-paste prompt packed with the user's context. Asks clarifying questions when the objective is ambiguous, then hands back a copy-paste-runnable next step. Covers prospecting, outbound cadences, deals, proposals, forecasting, deliverability, enrichment, intent, content, coaching, CRO, SEO, launch directories, newsletters, email/SMS/push marketing, chatbots, influencer marketing, social media, employee advocacy, media relations, reviews, data hygiene, B2B advertising, retargeting, affiliate, loyalty, digital products, memberships, webinars, checkout, and platform-specific help. Use when the user has a sales or marketing question and isn't sure which skill to use, or wants a multi-skill sequence with a batch install command. Do NOT use to solve problems directly — this skill only routes.

2026-06-2858

sales-phantombuster

sales-skills/sales

PhantomBuster (phantombuster.com) platform help — code-free web/LinkedIn automation + scraping + lead-gen: 'Phantoms' (LinkedIn search export, scrapers, auto-connect, email finder), Flows that chain them, AI Agents + a cloud LinkedIn Leads database. Developer surface: a REST API (base phantombuster.com/api/v2, X-Phantombuster-Key-1 header) to launch agents (POST /agent/{id}/launch → container id) and fetch run results (/containers/fetch-result-object), plus the Leads storage and per-agent webhooks (secret param, 11s timeout) on run completion. Billed by execution time + slots; API on all paid plans. Use when launching a Phantom or fetching its scraped output via the API, wiring a run-finished webhook, handling the async agent→container model, managing slots/execution-time, or LinkedIn cookie/safety issues. Do NOT use for prospect-list / lead-sourcing strategy across tools (use /sales-prospect-list), enrichment strategy across vendors (use /sales-enrich), or outbound cadence strategy (use /sales-cadence).

2026-06-2858

sales-prospect-list

sales-skills/sales

Builds targeted B2B prospect lists for outbound campaigns from database providers (Apollo, ZoomInfo, Clay, Cognism). Use when you don't know who to target, your outbound list is too broad and response rates are low, you can't find the right decision-makers at target accounts, your ICP is vague, or your prospect list is full of bad-fit contacts. Do NOT use for enriching existing contacts with emails/phones (use /sales-enrich), interpreting buying signals (use /sales-intent), general Apollo platform help (use /sales-apollo), or hyperlocal / door-to-door / territory / route-based outbound to local SMBs that aren't on databases — restaurants, gas stations, salons, contractors, HVAC — (use /sales-field-sales).

2026-06-2858

sales-intent

sales-skills/sales

Interprets buying signals and prioritize accounts for outreach. Use when drowning in intent data and not sure what matters, can't tell which accounts to prioritize, buying signals aren't translating to pipeline, job change alerts are noisy, intent topics feel too broad, lead scores don't match actual deal quality, or not sure how to act on signals in outreach. Do NOT use for building prospect lists (use /sales-prospect-list), enriching contacts (use /sales-enrich), ZoomInfo-specific intent config (use /sales-zoominfo), or general Apollo platform help (use /sales-apollo).

2026-06-2858

sales-cadence

sales-skills/sales

Designs multi-channel outbound cadences with timing, A/B testing, and content. Use when outbound sequences getting low reply rates, unsure how many touchpoints or what spacing to use, cadence emails sound generic, prospects ignoring calls, A/B tests not moving the needle, sequence performance plateauing, or not sure which channels to include in outreach. Do NOT use for marketing cold email (use /cold-email), automated email flows (use /email-sequence), or general Salesloft platform help (use /sales-salesloft).

2026-06-2858

sales-lagrowthmachine

sales-skills/sales

La Growth Machine (lagrowthmachine.com) platform help — multichannel B2B outbound automation across LinkedIn, email, and X: sequenced campaigns (conditions, branches, A-B), per-identity safety limits, waterfall lead enrichment, lookalike + LinkedIn intent signals, a shared inbox, AI copy + AI voice, and outcome tracking. Developer surface: REST API (apiv2.lagrowthmachine.com/flow, apikey query param) to enroll leads into audiences (POST /flow/leads), list campaigns/audiences/identities, and create inbox webhooks for real-time reply events; native HubSpot/Clay/Make/Slack, Zapier/n8n, and an MCP server — API/webhooks gated to the Ultimate plan. Use when enrolling leads via the API, wiring inbox webhooks (create a CRM contact on reply), managing identities/safety limits, building a multichannel sequence, or choosing LGM vs lemlist. Do NOT use for outbound cadence strategy across tools (use /sales-cadence), email deliverability/warmup (use /sales-deliverability), or generic iPaaS wiring (use /sales-integration).

2026-06-2858

name	sales-syncgtm
description	SyncGTM (syncgtm.com) platform help — AI-native GTM data engine that unifies buying signals (job changes, funding, hiring, LinkedIn posts, web-traffic, custom AI signals), waterfall enrichment (verified emails/mobiles, 40+ providers), AI lead scoring (0–100 vs ICP), AI research agents, and a no-code Workflow Builder. Developer surface: an MCP server (api.syncgtm.com/mcp, OAuth browser sign-in, free-plan — works with Claude Code/Cursor to enrich, find emails/phones, read signals), a REST API (api.syncgtm.com, API key), webhooks, and 40+ integrations (HubSpot/Salesforce/Slack/Attio). Use when connecting the MCP server to an AI agent, enriching contacts via the API, acting on buyer signals, scoring leads vs an ICP, building a signal→enrich→outreach workflow, or choosing SyncGTM vs Clay/Trigify. Do NOT use for intent-data strategy across tools (use /sales-intent), prospect-list building (use /sales-prospect-list), or enrichment strategy across vendors (use /sales-enrich).
argument-hint	[describe what you need help with in SyncGTM]
license	MIT
version	1.0.0
tags	["sales","intent","gtm","platform"]
github	https://github.com/syncgtm

SyncGTM Platform Help

Step 1 — Gather context

If references/learnings.md exists, read it first for accumulated platform knowledge.

What are you trying to do?
- A) Use the MCP server from an AI agent (Claude Code, Cursor) to enrich / read signals
- B) Enrich people/companies or find verified emails/phones via the REST API
- C) Monitor + act on buying signals (job changes, funding, LinkedIn, web traffic)
- D) Score leads 0–100 against your ICP, or build a signal→enrich→outreach workflow
- E) Push results into a CRM/Slack (40+ integrations) or react via webhooks
- F) Decide SyncGTM vs Clay / Trigify / Common Room / Koala, or pick a plan
AI agent or app? Agent → MCP server (token-free OAuth). Code/automation → REST API + webhooks. No-code → native integrations + Workflow Builder.

Skip-ahead rule: if the user's prompt already provides enough context, skip to Step 2.

Step 2 — Route or answer directly

If the question is about...	Route to...
Intent-data / buyer-signal strategy across tools (which signals, how to act)	`/sales-intent {question}`
Building a prospect list across tools	`/sales-prospect-list {question}`
Contact enrichment strategy across vendors	`/sales-enrich {question}`
Outbound sequence/cadence strategy for the outreach step	`/sales-cadence {question}`

When routing, give the exact command, e.g. "This is a strategy question — run: /sales-intent which buying signals predict pipeline for PLG SaaS".

Step 3 — SyncGTM platform reference

Read references/platform-guide.md for the full reference — the signal/enrichment/scoring/workflow model (what's MCP vs REST vs UI), the credit/plan model, the data model, and quick-start recipes (connect the MCP server; enrich via API; trigger a workflow on a signal).

Read references/syncgtm-api-reference.md for the integration surface — the MCP server (https://api.syncgtm.com/mcp, OAuth browser sign-in, no token, free-plan access; tools to enrich, find verified emails/phones, pull LinkedIn, read signals), the REST API (base api.syncgtm.com, API key), webhooks, the signals catalog, and the 40+ native integrations.

Answer using only the relevant section. Don't dump the full reference.

Step 4 — Actionable guidance

Focus on the user's specific situation:

For AI agents, use the MCP server — it's token-free. Add https://api.syncgtm.com/mcp to Claude Code/Cursor; first connect does an OAuth browser sign-in (no long-lived API key to leak), and the free plan already grants MCP access. The tools enrich people/companies, find verified emails/phones, pull LinkedIn, and read signals.
For code, use the REST API. Base api.syncgtm.com with an API key (from Settings → API). Use it for batch enrichment, signal reads, and scoring; confirm exact endpoints in the docs portal.
Signals → score → workflow is the core loop. Configure prospect/account signals (job change, funding, LinkedIn post, web traffic, custom AI), let AI score leads 0–100 vs your ICP (HOT/WARM/COOL/COLD), and trigger a Workflow Builder automation (enrich → write → push to CRM/sequencer) when a signal fires.
Enrichment is waterfall. It queries 40+ providers / 20+ databases sequentially for verified work email + mobile — expect higher hit rates than a single provider, but it consumes credits; scope what you enrich.
Push, don't poll. Use webhooks (or native HubSpot/Salesforce/Slack) to act when a signal qualifies or a score crosses a threshold, instead of polling.
Right-size the plan. Free (incl. MCP + core enrichment) is real; ~$99/mo adds deeper enrichment + signal-driven outbound; Enterprise above. It's credit-based — estimate usage before scaling.

If you discover a gotcha, workaround, or tip not covered in references/learnings.md, append it there.

Gotchas

Best-effort from research (2026-06) — features/pricing verified against the marketing site + docs; the REST per-endpoint docs are JS-rendered, so confirm those in-account.

MCP server has no API token. Auth is OAuth browser sign-in — there's no Authorization header; you approve once and the client stores the session. Revoke from the dashboard. (Great for agents; means you can't "paste a key" for MCP.)
MCP vs REST are different auth. REST uses an API key; MCP uses OAuth. Don't look for a REST bearer token for the MCP endpoint or vice-versa.
It's credit-based. Waterfall enrichment across 40+ providers burns credits fast — scope enrichment to scored/qualified leads, not your whole list. Use the credits estimator.
REST endpoint detail is in the docs portal. Exact paths/params/pagination/webhook events aren't on the marketing pages — pull them from docs.syncgtm.com (JS-rendered).
Signal quality depends on configuration. Custom AI signals and ICP definition drive scoring — vague ICPs produce noisy HOT/COLD labels. Invest in the ICP + signal setup.
It overlaps Clay/Trigify. SyncGTM bundles signals + enrichment + scoring + workflow + outreach; Clay is more of a flexible data canvas, Trigify is LinkedIn-signal-focused. For the which-tool decision, use /sales-intent.
Enrichment ≠ deliverability. Verified emails still need sending hygiene — route the email-sending side to /sales-deliverability.

Related skills

/sales-intent — Buyer-signal / intent-data strategy across tools (SyncGTM is one of the signal platforms) — which signals, how to act, tool selection vs Clay/Trigify/Common Room
/sales-prospect-list — Building a prospect list across tools (SyncGTM sources + enriches leads)
/sales-enrich — Contact/account enrichment strategy across vendors
/sales-cadence — Outbound sequence strategy for the outreach step SyncGTM triggers
/sales-do — Not sure which skill to use? The router matches any sales objective to the right skill. Install: npx skills add sales-skills/sales --skill sales-do -a claude-code

Examples

Example 1: Use SyncGTM from Claude Code via the MCP server (developer/automation)

User says: "How do I let Claude Code enrich a prospect and pull their buying signals with SyncGTM?" Skill does: Walks the MCP setup — create a free account at app.syncgtm.com, add https://api.syncgtm.com/mcp as an MCP server in Claude Code, and approve the OAuth browser sign-in on first connect (no API token to manage; free plan includes MCP). Then the agent can call the SyncGTM tools to enrich the person/company, find verified email/phone, pull LinkedIn, and read signals inline. Notes revoking access from the dashboard and that enrichment uses credits. Result: Claude Code enriches + reads signals directly, no key juggling.

Example 2: Act on a buying signal automatically (workflow/webhook)

User says: "When a target account raises funding, I want it enriched and pushed to HubSpot." Skill does: Configures a funding signal (account-level), an AI lead score gate (only HOT/WARM), and a Workflow Builder automation: signal → waterfall enrich → AI message → push to HubSpot (native) — or a webhook to a custom endpoint. Flags deduping, credit scope (enrich only scored accounts), and routing the outreach sequence design to /sales-cadence. Result: Funding events become enriched, scored HubSpot records (and outreach) automatically.

Example 3: SyncGTM vs Clay/Trigify — which do I need?

User says: "I already use Clay — is SyncGTM worth adding?" Skill does: Frames the overlap — SyncGTM is an all-in-one signals + waterfall-enrichment + scoring + workflow + outreach engine (with an MCP server) at ~$99/mo, while Clay is a flexible data/enrichment canvas and Trigify is LinkedIn-signal-focused infrastructure. Recommends SyncGTM when you want signals→action in one tool (and agent/MCP access), and routes the cross-tool decision: "run: /sales-intent signals + enrichment stack for a lean GTM team." Result: A grounded build-vs-add decision.

Troubleshooting

My AI client won't connect to the MCP server

Symptom: Adding api.syncgtm.com/mcp doesn't authenticate. Cause: The OAuth browser sign-in didn't complete, your network blocks outbound HTTPS to api.syncgtm.com, or you have no SyncGTM account. Solution: Create an account at app.syncgtm.com (free plan includes MCP), add https://api.syncgtm.com/mcp in your client, and complete the browser approval on first connect (it stores the session). Allow outbound HTTPS to api.syncgtm.com. There's no API token for MCP — don't add an Authorization header. Re-approve from the dashboard if you revoked it.

My enrichment credits disappear fast

Symptom: Credits drain quickly during enrichment. Cause: Waterfall enrichment queries 40+ providers per record, so enriching large/unscored lists is expensive. Solution: Enrich only scored/qualified leads (gate on the AI ICP score), narrow which fields you request, and use the credits estimator before bulk runs. Cache results and avoid re-enriching unchanged records.

My HOT/COLD scores look wrong

Symptom: Lead scores don't match reality. Cause: A vague ICP definition or noisy/over-broad signal configuration. Solution: Tighten the ICP (firmographics, techstack, must-have signals) and curate which signals count — custom AI signals should be specific. Re-score after tuning. For which signals actually predict pipeline, use /sales-intent.