| name | brand-guidelines |
| description | Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand colors or style guidelines, visual formatting, or company design standards apply. |
| zh_description | 用于在文档、页面或视觉产物中应用 Anthropic 风格的品牌色、字体和视觉规范。 |
| version | 1.0.0 |
| author | seaworld008 |
| source | in-house |
| source_url | |
| license | Complete terms in LICENSE.txt |
| tags | ["brand", "guidelines", "productivity"] |
| created_at | 2026-03-04 |
| updated_at | 2026-06-29 |
| quality | 3 |
| complexity | intermediate |
Anthropic Brand Styling
When to Use
Use this skill when the user wants to:
- apply Anthropic brand colors or typography
- restyle an artifact to feel consistent with Anthropic visual identity
- normalize headings, body text, and accent colors across a deliverable
Usage
Recommended flow:
inspect artifact
-> apply brand palette
-> assign typography roles
-> style shapes and accents
-> verify consistency and readability
Overview
To access Anthropic's official brand identity and style resources, use this skill.
Keywords: branding, corporate identity, visual identity, post-processing, styling, brand colors, typography, Anthropic brand, visual formatting, visual design
Brand Guidelines
Colors
Main Colors:
- Dark:
#141413 - Primary text and dark backgrounds
- Light:
#faf9f5 - Light backgrounds and text on dark
- Mid Gray:
#b0aea5 - Secondary elements
- Light Gray:
#e8e6dc - Subtle backgrounds
Accent Colors:
- Orange:
#d97757 - Primary accent
- Blue:
#6a9bcc - Secondary accent
- Green:
#788c5d - Tertiary accent
Typography
- Headings: Poppins (with Arial fallback)
- Body Text: Lora (with Georgia fallback)
- Note: Fonts should be pre-installed in your environment for best results
Features
Smart Font Application
- Applies Poppins font to headings (24pt and larger)
- Applies Lora font to body text
- Automatically falls back to Arial/Georgia if custom fonts unavailable
- Preserves readability across all systems
Text Styling
- Headings (24pt+): Poppins font
- Body text: Lora font
- Smart color selection based on background
- Preserves text hierarchy and formatting
Shape and Accent Colors
- Non-text shapes use accent colors
- Cycles through orange, blue, and green accents
- Maintains visual interest while staying on-brand
Technical Details
