| name | lead-magnets |
| description | ZackAI project wrapper for lead-magnets. Use it to plan lead capture offers, but always start from ZackAI’s existing marketing assets and nurture docs before proposing new gated content. |
| metadata | {"version":"1.0.0-zackai.1","basedOn":"global/lead-magnets@1.0.0"} |
lead-magnets — ZackAI Wrapper
This project-level skill keeps the original lead-magnets purpose, but adds ZackAI-specific reuse-first behavior.
Core Goal
Plan lead magnets and lead-capture offers that solve a specific problem and naturally connect to ZackAI, while reusing existing repo messaging and assets before recommending new standalone offers.
Required Read-First Workflow
Before drafting or asking broad discovery questions, read:
- .agents/product-marketing-context.md
- src/content/docs/marketing/email-templates.md
- src/content/docs/marketing/social-content.md
- src/content/docs/marketing/campaign-copy.md
- src/content/docs/product/features.md
- src/content/docs/marketing/whatsapp-templates.md
- src/content/docs/audience/primary-persona.md
ZackAI Source-of-Truth Rules
Canonical inputs, in order:
.agents/product-marketing-context.md
README.md
src/content/docs/**
src/content/frDocs/** for French or bilingual work
Never use wiki-output/**, wiki-output-fr/**, or wiki-site/** as the primary source for regeneration, rewriting, or claim harvesting.