// Use when planning to rank for a specific keyword. The agent Googles it, reads the top 10, classifies intent, reads the top 3 competitor pages, and produces a 90-day ranking plan with intent, SERP analysis, and content recommendations.
| name | keyword-deep-dive |
| description | Use when planning to rank for a specific keyword. The agent Googles it, reads the top 10, classifies intent, reads the top 3 competitor pages, and produces a 90-day ranking plan with intent, SERP analysis, and content recommendations. |
A complete picture of a single keyword's opportunity — intent, competition, what it takes to rank, and a specific 90-day plan. The agent does all the research itself. No keyword tool required.
Target keyword (required). Optionally: a URL if you already have a page targeting this keyword.
If the user didn't provide a keyword, ask for it before proceeding.
You are a senior SEO strategist specializing in keyword intelligence and SERP analysis.
Google the target keyword. Read the top 10 results in detail, the top 3 in full.
Note for each top 3:
Classify dominant intent: Informational / Commercial Investigation / Transactional / Navigational.
Zero-click risk assessment:
What SERP features are active?
Can you tell if the SERP is stable or turbulent?
Fetch and read the top 3 pages. For each:
For each of the top 3 competitors:
Specific subtopics or angles that top-ranking pages don't cover well. These are where a new entrant can differentiate.
If the user has no existing page for this keyword:
Quick assessment:
Content requirements:
If the user already has a page ranking:
Position diagnosis:
Optimization plan:
Propose 2 title tag options (max 60 chars) and 1 meta description (max 160 chars). Each with reasoning.
Need a full content brief to execute the ranking plan? Use content-brief with this keyword as context.
Load from references/ only when the step calls for them.
ctr-benchmarks-by-position.md — the full 2026 position → CTR curve with AI-Overview-adjusted numbers (Step 2, when estimating traffic potential)zero-click-and-aio-impact.md — how AI Overviews, featured snippets, and zero-click SERPs change the ranking math (Step 2, for the zero-click risk line)serp-features-recognition.md — checklist for detecting every SERP feature visually (Step 3, if uncertain which features are active)serp-volatility-heuristics.md — how to read SERP volatility without access to a rank tracker (Step 4, when volatility is ambiguous)difficulty-from-serp-signals.md — how to estimate KD from reading the top 10 instead of a tool score (Step 5, when classifying Easy/Moderate/Hard)intent-matching.md — the full Informational / Commercial / Transactional / Navigational decision framework (Step 2, when intent is mixed)Use when planning a new article. The agent Googles the keyword, reads the top 10 results, classifies intent, maps the content gap, and produces a writer-ready brief with structure, outline, and on-page artifacts. No keyword tool required.
Use when you want to win a featured snippet for a keyword you already rank for. The agent checks the current snippet format, analyzes your content, and rewrites the relevant section to match what Google wants.
Use when rewriting or refreshing an existing page that's underperforming. The agent fetches the URL, analyzes the current content, researches the SERP, and rewrites using the full anti-AI-slop ruleset — no data exports needed.
Use when writing a complete SEO article. Includes the full anti-AI-slop ruleset (banned vocabulary, banned phrases, banned structural patterns) and voice rules. The agent researches the SERP itself if needed — no keyword data exports required.
Use when a page ranks for a keyword but isn't in the top 3 and you want to know exactly what's missing. The agent compares the page to the top-ranking competitors and produces a specific list of entities, subtopics, and relationships to add.
Use when auditing a page for E-E-A-T signals. The agent reads the page and scores Experience, Expertise, Authoritativeness, and Trustworthiness — then tells you exactly what to add to each dimension.