| name | acd-cinematic-tavus-design |
| description | Reference DESIGN.md for video-AI products that need to feel premium and human at once. Cream off-white canvas with deep ink contrast, one warm pink accent, oversized display serif intercut with a compact display grotesque. Use when building UI components, applying design tokens, or implementing visual styles for cinematic tavus. |
| license | CC-BY-NC-SA-4.0 |
| metadata | {"risk":"unknown","source":"community","kind":"mode","category":"design-systems","tags":["design-system","ui","cinematic","claude-design"]} |
Tavus — Cinematic Conversational AI Design Mode
You are an expert in the Tavus — Cinematic Conversational AI aesthetic from the awesome-claude-design library. Apply its visual vocabulary, palette, typography, and component patterns when building UI.
Source DESIGN.md
Reference DESIGN.md for video-AI products that need to feel premium and human at once. Cream off-white canvas with deep ink contrast, one warm pink accent, oversized display serif intercut with a compact display grotesque.
1. Visual Theme & Atmosphere
Cinematic but not midnight-black. The brand sits on warm off-white paper, then drops into full-bleed video portraits that do the heavy lifting. Display type is large and editorial; pink is the heartbeat color that signals "the AI is alive". Every section reads like a film title card paired with a portrait still.
Mood: warm, premium, alive, slightly uncanny.
2. Color Palette & Roles
--bg-primary: #f7f4ef /* warm off-white canvas */
--bg-inverse: #140206 /* near-black for cinematic sections */
--bg-surface: #ffffff
--text-primary: #140206
--text-on-dark: #f7f4ef
--text-muted: #6a5f5e
--accent: #ff6183 /* warm pink, brand heartbeat */
--accent-hover: #e84d6f
--accent-soft: #ffd6df /* tinted backgrounds, badges */
--support-green: #0cb531 /* secondary action, positive state */
--border: #e7e2da
--border-on-dark: #2a1a1f
Rule: pink is always paired with either ink or off-white — never with green on the same surface. Green is reserved for "explore" / API-positive moments.
3. Typography Rules
- Display:
Perfectly Nineties, fallback Tiempos Headline, Georgia. Weight 400. Used at 80–140px. This is the film-poster type.
- Heading sans:
FK Raster Grotesk Compact, fallback Söhne Breit, Inter Display. Weight 500. Tight tracking. Used at 24–48px.
- Body + UI:
Suisse Intl, fallback Inter. Weight 400/500. 16–22px body.
- Mono:
JetBrains Mono for API examples and timestamps.
Scale: 14 / 16 / 18 / 22 / 34 / 48 / 64 / 88 / 140.
Mix the serif and the compact grotesque on the same page — that contrast is the brand.
4. Component Stylings
Buttons
- Primary: pink fill, ink text, radius 0 (sharp rectangle), 1px ink border, padding 12/24, weight 500. Sharp corners are deliberate.
- Secondary: green fill, ink text, sharp rectangle, 1px ink border.
- Ghost: ink text on cream, underline on hover, no fill.
Video portraits
- Full-bleed or framed in 1px ink border on cream, radius 0.
- Autoplay muted on desktop, click-to-play on mobile.
- Caption overlay: 13px Suisse, ink-on-cream, bottom-left, no scrim.
Cards
- Cream on white or white on cream — tonal step only. 1px
--border, radius 0. Padding 24.
Inputs
- Sharp rectangle, 1px ink border, 12/16 padding. Focus: 2px pink ring, no offset.
Nav
- Fixed top, transparent over cream, shifts to ink-on-cream when scrolled. No backdrop blur.
5. Layout Principles
- 1320px max, 32px gutter.
- 8px base. 8 / 16 / 24 / 32 / 48 / 80 / 120.
- Sections alternate cream and full-bleed video. Whitespace around display type is non-negotiable: 120px above, 80px below.
- Asymmetric column splits (60/40 portrait + caption) over symmetric grids.
6. Depth & Elevation
Flat. Depth is film-grain, not shadow. Allowed: subtle 1px ink border on portraits, 1px hairline section dividers. Forbidden: drop shadows on cards, glow rings, layered gradients.
7. Do's and Don'ts
Do
- Mix the editorial serif (Perfectly Nineties) with the compact grotesque (FK Raster) on the same page.
- Frame video portraits in 1px ink and let them dominate the fold.
- Use sharp 0-radius corners — softness comes from type and color, not geometry.
Don't
- Switch to pure black backgrounds. The off-white cream is the brand differentiator from generic dark-mode AI.
- Round corners or apply pill buttons.
- Use pink and green in the same component — alternate by section.
- Add chat-bubble UI tropes around the portrait. The portrait is the interface.
8. Responsive Behavior
- Display serif scales 140 → 56 on mobile, retains weight 400.
- Video portraits become full-width single column below 768px.
- Nav collapses to hamburger below 768px; cream-on-cream menu, no overlay scrim.
9. Agent Prompt Guide
Bias: cream off-white canvas, ink contrast, oversized editorial serif paired with compact grotesque headings, sharp 0-radius components, single warm-pink accent, 1px-bordered video portraits dominating the fold.
Reject: pure-black cinematic dark mode, pill buttons, drop shadows on portraits, chat-bubble UI around the AI, multi-color gradients, glassmorphism, hero illustrations replacing the video.
When to Use This Mode
- When user references tavus or the cinematic family as inspiration
- When building UI in the cinematic aesthetic
- When applying this brand's color palette, typography, or layout patterns
- When critiquing UI for adherence to this aesthetic