project-management-specialists Drives pre-sale client engagement using IBM's Client Value Method (CVM/CVeM). Walks the user through UNDERSTAND → EXPLORE → DEVELOP → IMPLEMENT → CONFIRM phases and produces CVM work products — Opportunity Plan (Opportunity Info / Assessment / Buying Behavior Planner / Win Plan / Value Selling Top Sheet), Decision Support Plan, Solution Framework, Account Plan, and CVA-T/CVA-R. Applies Buying Behaviour (Value for Money / Trusted Supplier / Innovation Partner) × BTT to shape response. Use when the user asks to plan an opportunity, fill an Opportunity Plan, develop a Value Proposition/Top Sheet, run a Decision Support Plan for a Key Decision Leader, score buying behaviour, build a Win Plan, or mentions CVM, CVeM, Client Value Method, Opportunity Plan, Decision Support Plan, Solution Framework, Value Selling Top Sheet, CVA, Compelling Reason to Act, IBM Unique Value, Win Themes, BTT, Key Decision Leader, Difference Makers, Client Value Deal Management.
2026-06-17