sales-script

name	sales-script
description	When a founder needs demo scripts, discovery call frameworks, objection handling, RFP/RFI responses, competitive feature matrices, POC planning, or closing playbooks. Activate for sales calls, demo prep, talk tracks, bid responses, competitor comparisons, or pre-sales engineering.
related	["cold-outreach","proposal-generation"]
reads	["startup-context"]
tags	["nontechnical","startup-founder-skills","sales-script","strategy","sales"]

-|----------|------------| | Rapport & agenda | 3 min | Set the agenda, confirm time, build quick rapport | | Situation questions | 7 min | Understand their current state and workflow | | Problem questions | 8 min | Dig into pain points, frequency, and impact | | Implication questions | 5 min | Explore the cost of not solving the problem | | Need-payoff questions | 4 min | Let them articulate the value of a solution | | Next steps | 3 min | Summarize, confirm fit, schedule the demo |

Demo Script Structure

Pre-demo checklist: Environment tested, sample data loaded, backup environment ready, screen sharing tested, browser tabs pre-loaded, network/VPN verified, customer branding applied.

Attendee mapping: For each attendee, document their title, role in evaluation (decision maker / champion / technical evaluator / end user), and key interest area.