quarterly-listing-refresh

name	quarterly-listing-refresh
description	Quarterly check-in pipeline for an Amazon ASIN — re-runs review mining, detects sentiment shifts, generates 3 refresh concepts, polls them with shoppers, and recommends a single test to launch. Use when running `quarterly-listing-refresh {ASIN}` every 90 days for active CRO clients to catch listing decay.

quarterly-listing-refresh — 90-Day Listing Check-In

Listings decay: competitors enter, reviews shift, keywords change. Quarterly refresh catches drift early.

Prerequisites

• All 3 MCPs

Invocation

quarterly-listing-refresh {ASIN}
quarterly-listing-refresh {ASIN list}      # batch

Phases

Phase	Skill	Outcome
1	review-mining (compare to last quarter's snapshot)	Sentiment shift detected?
2	competitor-sweep (compare to last quarter's matrix)	New entrants? Cluster shift?
3	keyword-cvr-leak (current state)	New leaks since last refresh?
4	If shift detected: main-image-concepts --count=3	3 refresh concepts
5	main-image-poll on top 3	Shopper preference
6	Recommendation: which single test to launch this quarter

State Files

Each phase saves snapshot to /tmp/cro-research/.quarterly/{ASIN}-Q{N}.json for next-quarter diff.

Output

# Quarterly Listing Refresh — {ASIN}

**Quarter:** Q{N} {YYYY} | **Date:** {date}

## Drift Detected?

| Source | Status | Detail |
|--------|--------|--------|
| Reviews sentiment | {shifted up / stable / shifted down} | {} |
| Competitor SERP | {new entrants / cluster shift} | {} |
| Keyword leaks | {N new leaks} | {} |

## This Quarter's Top Action

{Single recommended action — based on biggest drift signal}

## Concepts Generated (if drift)

{3 refresh concepts + poll winner}

## Next Test Queued

- Test: {what}
- Launch: {when}
- Success metric: {what}

## Save Snapshot

Saved Q{N} state for next quarter's diff.

Reference Files

• Vault: CRO-Knowledge-Base/06-process/ongoing-maintenance.md

Auto-Triggers

• Scheduled via /loop quarterly quarterly-listing-refresh {ASIN} for active CRO Partners clients
• Triggered by auto-refresh-trigger when drift signals stack