| name | product-narrative |
| description | Tell the product story in a way that sticks. Structures origin stories, problem narratives, and transformation arcs. Use when building about pages, launch announcements, or pitch decks. |
Product Narrative
Tell the product story in a way that sticks.
How to use
/product-narrative Apply narrative constraints to this conversation.
/product-narrative <context> Generate a narrative framework for the described product.
Constraints
Story Structure
- The world before (the problem everyone accepts as normal)
- The breaking point (what made someone say "enough")
- The insight (the non-obvious realization that led to this product)
- The solution (what was built and why it works)
- The evidence (proof that it delivers on the promise)
- The future (what becomes possible for the user)
Rules
- MUST lead with a problem the audience recognizes in their own life
- MUST make the reader the hero, not the company
- SHOULD include one specific, concrete detail that makes the story feel real
- NEVER start with "We founded this company because..."
- NEVER use the narrative to list features. Features support the story, they're not the story.
Tone
- Confidence without arrogance
- Specificity without jargon
- Ambition without hyperbole
- SHOULD read like a conversation, not a press release
- MUST sound like it was written by a person who cares, not a committee
Anti-Patterns
- Starting with the team or the technology instead of the problem
- Making the company the protagonist instead of the user
- Generic origin stories ("We were frustrated by...")
- Narratives that work on the about page but nowhere else
- Stories without stakes or tension