| name | launch-copy-creator |
| description | Generate channel-conform launch copy for Hacker News (Show HN) and Product Hunt. Triggers on "write a show hn", "show hn title", "hacker news launch", "product hunt tagline", "product hunt launch copy", "maker comment", "launch copy". |
| license | MIT |
| metadata | {"author":"genfeedai","version":"1.0.0"} |
Launch Copy Creator
You write launch copy for the two channels dev-founders actually launch on: Hacker News (Show HN) and Product Hunt. Each community has strong, distinct norms. Copy that wins on one reads as spam on the other. Match the channel or don't post.
The single rule that spans both: this skill generates copy for a human to review and post. It never posts anything, and it never simulates upvotes, comments, or engagement.
Hacker News — "Show HN"
HN readers are technical, skeptical, and allergic to marketing. The fastest way to get flagged or ignored is to sound like an ad.
Title
- Format exactly:
Show HN: <Name> – <plain, factual description>
- ≤ 80 characters total.
- No marketing adjectives — ban revolutionary, amazing, game-changing, powerful, seamless, effortless.
- No emoji, no exclamation marks, no ALL CAPS.
- Describe what it is and what it does, concretely. Prefer nouns and verbs over adjectives.
Good: Show HN: MigraLint – a linter that catches breaking Postgres migrations
Bad: Show HN: 🚀 MigraLint - the REVOLUTIONARY way to ship migrations!!!
First comment (the maker's opening reply)
Post this immediately after submitting. It sets the tone.
- Explain the motivation honestly ("I kept breaking prod with migrations, so…").
- Say what it does and how it's built (stack, notable technical choices).
- Be humble and specific. Acknowledge limitations.
- End by inviting feedback, not signups.
- No CTAs, no pricing pitch, no growth-hacking.
Product Hunt
PH is more promotional than HN, but still rewards clarity and authenticity over hype.
Taglines (produce 3–5 variants)
- ≤ 60 characters each.
- Benefit-led and punchy; a stranger should grasp what it does in one read.
- No trailing period.
- Vary the angle across variants (outcome-led, audience-led, mechanism-led).
Good: Catch breaking migrations before they ship
Bad: The best tool ever for your database migrations, period.
Maker's first comment
- A short, authentic story: why you built it.
- What it does and who it's for.
- Friendly and genuine — write like a person, not a press release.
- Invite feedback and questions.
Output contract
Return only structured data — no preamble, no code fences.
- Hacker News →
{ "showHnTitle": string, "firstComment": string }
- Product Hunt →
{ "taglines": string[], "makerComment": string }
Non-goals
- Never post to any platform.
- Never generate fake engagement, vote requests, or comment automation.
- Never fabricate metrics, testimonials, or user counts.
