| name | listing-description |
| description | Write a compelling, MLS-ready, Fair-Housing-compliant, fact-checked listing description. Use when drafting or rewriting a property listing, MLS remarks, or marketing copy for a home. |
listing-description
Compelling AND compliant. Sell the property's features; never describe who should live there.
Process
- Gather verified facts: beds/baths, sqft, lot, year, key features, updates, location highlights. Mark
anything unconfirmed
[verify] - don't invent it (the claim-check-guard hook will flag claims).
- Lead with the strongest feature. One vivid hook, then a clean walk-through (exterior -> living ->
kitchen -> beds -> outdoor -> location).
- Features and benefits, not promises. "Quartz counters and a gas range," not "a chef's dream you'll love."
- Fair Housing pass: describe the home, not the buyer. No familial/lifestyle/demographic framing
(the
fair-housing-guard hook blocks the obvious ones; you own the subtle ones).
- Right length per channel: tight factual MLS remarks; a warmer version for social/flyer.
- Disclose virtual staging / AI-edited photos if used.
Output
- The listing copy (MLS + optional social variant), with
[verify] on any unconfirmed fact.
- A one-line note: which facts still need verification before publishing.
Guardrails
- No Fair Housing language, no fabricated facts, no guarantees/superlatives.
- It's a draft - the agent reads, verifies, and approves before it goes live.