| name | shooting-day |
| version | 1.0.0 |
| description | Plan a production day end to end — order of day, categorised shot list, equipment checklist and a WhatsApp-ready crew briefing so nobody shows up asking where the call sheet is. |
| author | MarcoZorn |
| license | MIT |
| tags | ["agency","workflow","operations","production","video"] |
| compatible | claude-code, codex-cli, cursor, gemini-cli, openclaw |
Shooting Day
When to use this skill
English: "shooting", "shot list", "call sheet", "filming day", "production day", "plan the shoot".
Italiano: "shooting", "riprese", "giorno di ripresa", "ODG", "scaletta set", "piano riprese".
What this skill does
Turns a shoot into a plan the whole crew can run from a phone. It produces the order of day with times and locations, a shot list categorised the way a social edit actually needs (hook, body, CTA, B-roll, audio), an equipment checklist you tick as you pack, and a crew briefing formatted to paste straight into WhatsApp. It ends the two universal set problems: "where's the shot list" and "who has the call sheet".
Inputs required
- Project / client and what you are shooting (reels, ad, brand film, product).
- Date, city and location(s) — including call time and wrap target.
- Deliverables — how many pieces, formats and durations come out of the day.
- Crew — who is on set and their role.
- Talent — presenter, model, founder, none.
- Key shots or script beats if they exist. If not, the skill proposes a shot list from the deliverables.
Output format
- ODG (ORDER OF DAY) — timed schedule with locations.
- SHOT LIST — grouped: Hook / Body / CTA / B-roll / Audio.
- EQUIPMENT CHECKLIST — tick-box, grouped by category.
- CREW BRIEFING — WhatsApp-ready block, copy-paste as-is.
- WEATHER NOTE — placeholder with city + date to check the morning of.
Brand voice
If a BRAND.md file exists in this skill's folder (.claude/skills/shooting-day/BRAND.md) or in .claude/brand/BRAND.md (global fallback), read it before generating output and apply its tone, terminology, and examples to all text you produce. A skill-local BRAND.md overrides the global one; if neither exists, use a clean, professional default voice.
Instructions
1. Build the ODG
A timed run of the day from crew call to wrap. Each row: time, activity, location, who's needed. Include the unglamorous but critical blocks — load-in, setup, lighting, lunch, buffer, teardown. Leave real buffer; shoots run long, and a schedule with no slack is a schedule that breaks by 11am. Put the hardest or most talent-dependent setup earliest while energy is high.
2. Build the shot list, grouped for the edit
Do not list shots in shooting order — list them in the categories the editor needs, so nothing is missed on set:
- Hook shots — the first 1–2 seconds that stop the scroll. Get 3+ options.
- Body shots — the main content, the substance of each piece.
- CTA shots — the ask: to camera, product in hand, on-screen text moment.
- B-roll — texture, detail, cutaways, hands, environment. Over-shoot this; you always want more in the edit.
- Audio — clean VO, ambient/room tone, any sync sound, a clap for sync if multi-cam.
For each shot: a short description, the framing, and which deliverable it feeds. Mark the must-gets so that if the day compresses, the crew knows what cannot be dropped.
3. Build the equipment checklist
Grouped tick-boxes: Camera & lenses, Support (tripod, gimbal), Lighting, Audio, Power (batteries, chargers — plural, always), Storage (cards, and a backup), Grip & misc, Talent/wardrobe/props. Include the items everyone forgets: spare batteries, card reader, gaff tape, water. This is a checklist to pack against, so make it tickable.
4. Write the crew briefing for WhatsApp
A single copy-paste block. Plain text, short lines, emoji sparingly for scanability. It contains: call time, address with a maps pin placeholder, dress/what-to-bring, the day's goal in one line, and a "reply 👍 to confirm" so you know who's actually coming. This is the message you send the night before.
5. Weather note
A one-line placeholder: Weather [city], [date] — check morning of; wet-weather cover: [indoor fallback / reschedule trigger]. If any of the shoot is outdoors, name the fallback now, not at 7am in the rain.
Output template
SHOOTING DAY — [Project] · [Date] · [City]
ODG (ORDER OF DAY)
| Time | Activity | Location | Who |
|------|----------|----------|-----|
| ... | ... | ... | ... |
SHOT LIST
Hook: [ ] [shot — framing — deliverable] (must-get marked ★)
Body: [ ] ...
CTA: [ ] ...
B-roll: [ ] ...
Audio: [ ] ...
EQUIPMENT CHECKLIST
Camera & lenses: [ ] ...
Support: [ ] ...
Lighting: [ ] ...
Audio: [ ] ...
Power: [ ] spare batteries [ ] chargers
Storage: [ ] cards [ ] backup card [ ] card reader
Grip & misc: [ ] gaff tape [ ] water [ ] ...
Talent/props: [ ] ...
CREW BRIEFING (WhatsApp)
📍 [Project] shoot — [day, date]
🕘 Call: [time] @ [address] (pin: [link])
🎯 Goal: [one line]
👕 Bring: [wardrobe / gear / snacks]
Reply 👍 to confirm you're in.
WEATHER
[city], [date] — check morning of. Wet-weather plan: [fallback].
Edge cases
- Multi-location day: repeat the ODG travel blocks explicitly and add travel time between locations — it is always underestimated.
- Founder/talent with limited availability: front-load every shot that needs them into a tight window and schedule around it.
- Run-and-gun, no fixed script: keep the shot categories but frame them as targets ("3 hooks, 5 body, 2 CTA, lots of B-roll") rather than exact shots.
- Tiny crew (one operator): simplify the briefing and flag which shots are impossible solo so they get planned or dropped in advance.
🇮🇹 Versione italiana
Quando usare questa skill
Per pianificare una giornata di riprese: "shooting", "riprese", "giorno di ripresa", "ODG", "scaletta set". Trasforma lo shooting in un piano che tutta la crew può seguire dal telefono.
Cosa fa
Produce l'ordine del giorno con orari e location, una shot list categorizzata come serve davvero a un montaggio social (hook, body, CTA, B-roll, audio), una checklist attrezzatura da spuntare, e un briefing crew pronto da incollare su WhatsApp. Chiude i due problemi eterni sul set: "dov'è la shot list" e "chi ha la call sheet".
Cosa ti serve
- Progetto / cliente e cosa riprendi (reel, ad, brand film, prodotto).
- Data, città e location — con call time e orario di wrap.
- Deliverable — quanti pezzi, formati e durate escono dalla giornata.
- Crew — chi c'è e ruolo.
- Talent — presenter, modella, founder, nessuno.
- Shot o beat chiave se esistono. Altrimenti la skill propone la shot list dai deliverable.
Voce del brand
Se esiste un file BRAND.md nella cartella di questa skill (.claude/skills/shooting-day/BRAND.md) o in .claude/brand/BRAND.md (fallback globale), leggilo prima di generare l'output e applica tono, terminologia ed esempi a tutto il testo che produci. Il BRAND.md locale ha la precedenza su quello globale.
Istruzioni
- ODG. Run cronometrato dalla call al wrap. Ogni riga: ora, attività, location, chi serve. Includi load-in, setup, luci, pranzo, buffer, teardown. Lascia buffer vero. Metti il setup più difficile o dipendente dal talent presto.
- Shot list, raggruppata per il montaggio. Non in ordine di ripresa ma nelle categorie che servono all'editor:
- Hook — i primi 1–2 secondi che fermano lo scroll. 3+ opzioni.
- Body — il contenuto principale.
- CTA — la richiesta: a camera, prodotto in mano, momento con testo a schermo.
- B-roll — texture, dettagli, mani, ambiente. Sovra-riprendi.
- Audio — VO pulita, ambiente/room tone, sync, ciak se multi-cam.
Per ogni shot: descrizione, inquadratura, quale deliverable alimenta. Marca i must-get con ★.
- Checklist attrezzatura. Tick-box raggruppati: Camera & ottiche, Supporti, Luci, Audio, Alimentazione (batterie, caricatori — sempre plurale), Storage (schede + backup), Grip & varie, Talent/wardrobe/props. Includi ciò che tutti dimenticano: batterie di scorta, lettore schede, gaff tape, acqua.
- Briefing per WhatsApp. Un blocco copia-incolla: call time, indirizzo con pin, cosa portare, obiettivo in una riga, e "rispondi 👍 per confermare". È il messaggio della sera prima.
- Nota meteo. Una riga con città e data, da controllare la mattina, con il piano B se c'è esterni.
Template di output
SHOOTING DAY — [Progetto] · [Data] · [Città]
ODG (ORDINE DEL GIORNO)
| Ora | Attività | Location | Chi |
|-----|----------|----------|-----|
SHOT LIST
Hook: [ ] [shot — inquadratura — deliverable] (must-get ★)
Body: [ ] ...
CTA: [ ] ...
B-roll: [ ] ...
Audio: [ ] ...
CHECKLIST ATTREZZATURA
Camera & ottiche: [ ] ...
Supporti: [ ] ...
Luci: [ ] ...
Audio: [ ] ...
Alimentazione: [ ] batterie scorta [ ] caricatori
Storage: [ ] schede [ ] scheda backup [ ] lettore
Grip & varie: [ ] gaff tape [ ] acqua [ ] ...
Talent/props: [ ] ...
BRIEFING CREW (WhatsApp)
📍 Shoot [Progetto] — [giorno, data]
🕘 Call: [ora] @ [indirizzo] (pin: [link])
🎯 Obiettivo: [una riga]
👕 Porta: [wardrobe / gear / snack]
Rispondi 👍 per confermare.
METEO
[città], [data] — controlla la mattina. Piano pioggia: [fallback].
Casi limite
- Giornata multi-location: esplicita i blocchi di trasferimento e aggiungi i tempi di viaggio.
- Founder/talent con poca disponibilità: concentra ogni shot che lo richiede in una finestra stretta.
- Run-and-gun senza script: mantieni le categorie ma come target ("3 hook, 5 body, 2 CTA, tanto B-roll").
- Crew minima (un operatore): semplifica il briefing e segnala gli shot impossibili da soli.
