| name | sales-orchestrator |
| description | Diagnoses sales needs and sequences appropriate skills for comprehensive deal execution. Use this skill when unsure which sales skill to use, planning multi-step deal strategies, coaching reps on process, or coordinating complex sales motions. |
Sales Orchestrator
This skill acts as a routing system for sales activities-diagnosing needs, recommending the right skills, and sequencing them for effective deal execution.
Objective
Help users navigate the sales skills suite by identifying the right skill(s) for their situation and sequencing them effectively for multi-step sales motions.
The 9 Sales Skills Available
Foundation Layer
| Skill | Purpose | Use When |
|---|
powerful-framework | Qualify and assess deals | Evaluating opportunity health, identifying gaps, coaching on deal strategy |
prospect-research | Build prospect profiles | Preparing for outreach, personalizing messages, understanding buyers |
Strategy Layer
| Skill | Purpose | Use When |
|---|
account-qualification | Tier and prioritize accounts | Building target lists, prioritizing efforts, defining ICP |
company-intelligence | Research companies deeply | Preparing for executive meetings, account planning, competitive research |
Execution Layer
| Skill | Purpose | Use When |
|---|
cold-call-scripts | Create call frameworks | Prospecting prep, coaching on call structure, campaign templates |
call-analysis | Extract insights from calls | Reviewing recordings, qualifying deals, capturing action items |
follow-up-emails | Write post-call emails | After any sales conversation, confirming next steps, maintaining momentum |
multithread-outreach | Engage multiple stakeholders | Account-based selling, executive outreach, deal acceleration |
Diagnostic Questions
1. What's your primary goal right now?
- Find new opportunities →
account-qualification, prospect-research
- Prepare for outreach →
prospect-research, cold-call-scripts, company-intelligence
- Qualify an opportunity →
powerful-framework, call-analysis
- Advance an existing deal →
follow-up-emails, multithread-outreach
- Coach a rep →
call-analysis, powerful-framework
- Build account strategy →
company-intelligence, account-qualification
2. What stage is the opportunity?
- Pre-outreach → Start with
account-qualification and prospect-research
- Initial contact → Use
cold-call-scripts with prospect-research
- Discovery/Qualification → Apply
powerful-framework via call-analysis
- Evaluation/Demo → Leverage
company-intelligence and multithread-outreach
- Negotiation/Close → Focus on
powerful-framework gaps and multithread-outreach
3. What do you have available?
- Company name only → Start with
company-intelligence
- Contact name only → Start with
prospect-research
- Call transcript → Start with
call-analysis
- Deal information → Start with
powerful-framework
- Target account list → Start with
account-qualification
4. What's the primary challenge?
- Don't know enough →
company-intelligence, prospect-research
- Can't get meetings →
cold-call-scripts, prospect-research
- Deals stalling →
multithread-outreach, follow-up-emails
- Poor qualification →
powerful-framework, call-analysis
- Wrong accounts →
account-qualification
Skill Selection Matrix
Quick reference for common situations:
| Situation | Primary Skill | Supporting Skills |
|---|
| "I need to find good prospects" | account-qualification | company-intelligence |
| "I have a call coming up" | cold-call-scripts | prospect-research, company-intelligence |
| "I just had a call, need to follow up" | call-analysis | follow-up-emails |
| "My deal is stuck" | powerful-framework | multithread-outreach |
| "I need to engage the executive" | multithread-outreach | company-intelligence |
| "I don't know enough about this company" | company-intelligence | prospect-research |
| "I need to send a follow-up email" | follow-up-emails | call-analysis |
| "Is this a good opportunity?" | powerful-framework | account-qualification |
| "I want to coach a rep on this call" | call-analysis | powerful-framework |
| "I don't know where to start" | This skill (sales-orchestrator) | Then account-qualification or prospect-research |
Sequencing Playbooks
Playbook 1: New Prospect Outreach
Goal: Make first contact with a new prospect
Sequence:
Step 1: account-qualification → Is this worth pursuing?
↓
Step 2: company-intelligence → Understand their business
↓
Step 3: prospect-research → Build knowledge capsule on contact
↓
Step 4: cold-call-scripts → Prepare personalized call script
↓
Step 5: follow-up-emails → Send follow-up if no answer/voicemail
Playbook 2: Post-Call Processing
Goal: Capture insights and maintain momentum after a call
Sequence:
Step 1: call-analysis → Extract POWERFUL insights and next steps
↓
Step 2: powerful-framework → Score opportunity and identify gaps
↓
Step 3: follow-up-emails → Send summary to main contact
↓
Step 4: multithread-outreach → Engage other stakeholders mentioned
Playbook 3: Deal Acceleration
Goal: Unstick a stalled deal
Sequence:
Step 1: powerful-framework → Diagnose where the deal is weak
↓
Step 2: company-intelligence → Find new angles or triggers
↓
Step 3: multithread-outreach → Engage additional stakeholders
↓
Step 4: follow-up-emails → Re-engage existing contacts with new value
Playbook 4: Account Planning
Goal: Develop strategic approach to a key account
Sequence:
Step 1: company-intelligence → Deep research on the account
↓
Step 2: account-qualification → Score and tier the opportunity
↓
Step 3: prospect-research → Profile key stakeholders
↓
Step 4: multithread-outreach → Plan multi-stakeholder engagement
Playbook 5: Call Preparation
Goal: Be fully prepared for an important call
Sequence:
Step 1: prospect-research → Update knowledge capsule
↓
Step 2: company-intelligence → Check for recent news/changes
↓
Step 3: powerful-framework → Review what we know/don't know
↓
Step 4: cold-call-scripts → Prepare questions and talking points
Playbook 6: Rep Coaching
Goal: Coach a rep on deal strategy or call technique
Sequence:
Step 1: call-analysis → Review call transcript objectively
↓
Step 2: powerful-framework → Assess deal qualification
↓
Step 3: Identify specific coaching points based on analysis
↓
Step 4: Practice with cold-call-scripts for next call
Handoff Guidance
When moving between skills, pass this context:
From → To Context Transfer
account-qualification → company-intelligence
- Account tier and reasoning
- Key signals identified
- Priority stakeholders to research
company-intelligence → prospect-research
- Company strategic priorities
- Relevant news or triggers
- Organizational structure insights
prospect-research → cold-call-scripts
- Knowledge capsule highlights
- Best conversation hooks
- Likely pain points
call-analysis → powerful-framework
- Extracted POWERFUL data
- Gap assessment
- Recommended focus areas
call-analysis → follow-up-emails
- Key discussion points
- Agreed next steps
- Stakeholder mentions
powerful-framework → multithread-outreach
- Stakeholder map
- Individual priorities
- Deal risks to address
Single-Skill Quick Start
If you know you need just one skill:
| "I want to..." | Go directly to |
|---|
| "...qualify and tier accounts" | account-qualification |
| "...research a company" | company-intelligence |
| "...research a specific person" | prospect-research |
| "...prepare for a cold call" | cold-call-scripts |
| "...analyze a call transcript" | call-analysis |
| "...assess deal health" | powerful-framework |
| "...write a follow-up email" | follow-up-emails |
| "...engage multiple stakeholders" | multithread-outreach |
Output Format
When diagnosing needs, provide:
- Situation Assessment: Summary of where the user is and what they're trying to do
- Recommended Skill(s): Primary and supporting skills
- Sequencing Plan: Order of operations if multiple skills needed
- Quick Start: First action to take
How to Use This Skill
This skill (sales-orchestrator) is the starting point when:
- You're unsure which skill to use
- You have a complex, multi-step sales motion
- You want to build a comprehensive deal strategy
- You're planning account-based engagement
- You're coaching and need a diagnostic framework
After diagnosis, invoke the recommended skill(s) directly for detailed execution.
