listing-launch-pack

name	listing-launch-pack
description	Pre-launch validation bundle for a new Amazon product — competitor audit + 5 main image concepts + 3 title variants + price sensitivity test + comprehension test, all in one pipeline. Use when running `listing-launch-pack {ASIN-or-product-spec}` for a brand-new ASIN before going live, or when revamping an existing listing for a major repositioning.

listing-launch-pack — Pre-Launch Full Validation

Bundles competitive research, creative concepts, copy variants, pricing decision, and comprehension validation into a single launch-readiness checkpoint.

Prerequisites

• All 3 MCPs

Invocation

listing-launch-pack {ASIN}                  # use existing ASIN as anchor
listing-launch-pack --new --product={spec}  # new product not yet on Amazon

Phases

Phase	Skill	Output
1	competitor-sweep	Top-10 competitor matrix + SERP cluster
2	main-image-concepts	5 main image concepts
3	copy-split-test (titles, with 3 variants)	Winner title
4	price-sensitivity	OPP / Acceptable Range
5	aplus-comprehension (mockup)	Comprehension score on planned A+

Output

/tmp/cro-content/{ASIN}-launch-pack-{date}.md — single deck-style report covering all 5 phases.

State File

/tmp/cro-content/{ASIN}-launch-pack.state.json — resumable.

Output Format

# Listing Launch Pack — {ASIN or product name}

**Date:** {date} | **Status:** READY / NEEDS WORK

## Executive Summary

✅ Competitor analysis: {summary}
✅ Main image concept: {winner}
✅ Title: "{winner title}"
✅ Price: ${OPP} (within ${PMC}–${PME})
✅ A+ comprehension: {score}/100

**Launch Recommendation:** GO / WAIT — {reasoning}

## Phase Outputs

[Links to each phase output file]

## Pre-Launch Checklist

- [ ] Main image: ship to Amazon
- [ ] Listing copy (title + bullets): ship to Amazon
- [ ] A+ Premium content: ship via Brand Registry
- [ ] Initial price: ${X} (not below ${PMC} — quality-doubt threshold)
- [ ] MYE main image test queued for Day 14

Reference Files

• All sub-skill reference files
• Vault: CRO-Knowledge-Base/06-process/optimization-pipeline.md

Quality Bar

• All 5 phases completed (any skip = FAIL — this is the launch checkpoint)
• GO/WAIT recommendation backed by data
• Pre-launch checklist actionable

Auto-Triggers

• New product launch
• Major listing revamp