marketing-skills-guide

name	marketing-skills-guide
description	Guide for marketing and growth skills including SEO, copywriting, CRO, email campaigns, paid ads, and product launch strategies.

Marketing & Growth Skills

Scope

Use this skill when:

• Finding or adding marketing-related skills
• Understanding growth and conversion optimization
• Working with SEO, content, or advertising skills
• Organizing product launch and strategy skills

Marketing Skill Categories

SEO & Content

Skill	Purpose
seo-audit	Technical and on-page SEO auditing
programmatic-seo	SEO-driven pages at scale
content-creator	SEO-optimized marketing content
schema-markup	Structured data for rich snippets

Copywriting

Skill	Purpose
copywriting	Landing pages, pricing pages, features
copy-editing	Seven-sweeps editing framework
email-sequence	Drip campaigns, lifecycle emails

Conversion Rate Optimization (CRO)

Skill	Focus Area
page-cro	Homepage, landing page optimization
form-cro	Lead capture forms
signup-flow-cro	Registration, trial activation
onboarding-cro	Post-signup user activation
paywall-upgrade-cro	Freemium conversion
popup-cro	Modals and overlays

Paid Advertising

Skill	Platforms
paid-ads	Google Ads, Meta, LinkedIn
competitive-ads-extractor	Ad library analysis
analytics-tracking	GA4, GTM, custom events

Strategy & Planning

Skill	Purpose
pricing-strategy	SaaS pricing and packaging
launch-strategy	Product launches, GTM
referral-program	Word-of-mouth, affiliates
marketing-ideas	140 proven SaaS strategies
marketing-psychology	70+ mental models
free-tool-strategy	Engineering-as-marketing tools
competitor-alternatives	Competitor comparison pages

Testing & Analytics

Skill	Purpose
ab-test-setup	Plan and implement A/B tests
analytics-tracking	GA4, GTM, event tracking

Social Media

Skill	Purpose
social-content	Social media content and scheduling

Content Humanization

Skill	Purpose
humanizer	Remove AI writing signs from text
Humanizer-zh	Chinese version of humanizer

Where to Add in README

• SEO tools: Marketing & Growth or Web Performance & SEO
• Copywriting: Marketing & Growth
• CRO tools: Marketing & Growth
• Analytics: Marketing & Growth or Integration & Automation

Key Skill Repositories

Antigravity Collection

sickn33/antigravity-awesome-skills/skills/
├── copywriting/
├── seo-audit/
├── page-cro/
├── email-sequence/
├── paid-ads/
├── pricing-strategy/
├── launch-strategy/
├── programmatic-seo/
└── marketing-ideas/

Corey Haines Marketing Skills

coreyhaines31/marketingskills/skills/
├── ab-test-setup/
├── analytics-tracking/
├── competitor-alternatives/
├── copy-editing/
├── form-cro/
├── free-tool-strategy/
├── marketing-psychology/
├── onboarding-cro/
├── paywall-upgrade-cro/
├── popup-cro/
├── referral-program/
├── schema-markup/
├── signup-flow-cro/
└── social-content/

Marketing Workflow Integration

Content Pipeline

1. Research: Keyword research, competitor analysis
2. Planning: Content calendar, topic clusters
3. Creation: AI-assisted writing with humanization
4. Optimization: SEO audit, CRO testing
5. Distribution: Email, social, paid promotion
6. Analysis: Analytics tracking, A/B testing

Launch Checklist

• Pricing strategy defined
• Landing page optimized (CRO)
• Email sequences ready
• Paid ads configured
• Analytics tracking live
• Referral program setup

Best Practices

1. A/B testing: Always test variations
2. Data-driven: Base decisions on metrics
3. Brand consistency: Maintain voice and style
4. Compliance: GDPR, CAN-SPAM awareness
5. Attribution: Track conversion sources

Full Resource List

For more detailed marketing skill resources, complete link lists, or the latest information, use WebFetch to retrieve the full README.md:

https://raw.githubusercontent.com/gmh5225/awesome-skills/refs/heads/main/README.md

The README.md contains the complete categorized resource list with all links.