implementing-mobile-application-management

name	implementing-mobile-application-management
description	Implements Mobile Application Management (MAM) policies to protect enterprise data on managed and unmanaged mobile devices through app-level controls including data loss prevention, selective wipe, app configuration, and containerization. Use when securing corporate apps on BYOD devices, implementing Intune App Protection Policies, or enforcing data separation between personal and work apps. Activates for requests involving MAM deployment, app protection policies, mobile containerization, or BYOD security.
domain	cybersecurity
subdomain	mobile-security
author	mahipal
tags	["mobile-security","android","ios","mam","enterprise-security","owasp-mobile"]
version	1.0.0
license	Apache-2.0

Implementing Mobile Application Management

When to Use

Use this skill when:

• Deploying enterprise mobile app protection without full device management (MDM)
• Implementing BYOD policies that protect corporate data while respecting personal privacy
• Configuring Microsoft Intune App Protection Policies for iOS and Android
• Enforcing data loss prevention controls on managed mobile applications

Do not use when full device management (MDM) is already deployed and sufficient -- MAM adds complexity when MDM already provides the needed controls.

Prerequisites

• Microsoft Intune or equivalent MAM platform (VMware Workspace ONE, MobileIron)
• Azure AD for identity and conditional access policies
• Intune App SDK integrated into target applications (or Intune App Wrapping Tool)
• Test devices (Android 10+ and iOS 15+)
• Azure AD Premium P1 or P2 licenses for conditional access

Workflow

Step 1: Define App Protection Policy Requirements

Classify data sensitivity and define protection tiers:

Tier	Data Type	Controls
Tier 1 - Basic	General corporate email	Require PIN, block screenshots
Tier 2 - Enhanced	Financial data, HR records	Encrypt app data, restrict cut/copy/paste
Tier 3 - High	PII, healthcare, legal	Selective wipe, offline access limits, DLP

Step 2: Configure Intune App Protection Policies

Android App Protection Policy:

{
    "displayName": "Corporate App Protection - Tier 2",
    "platform": "android",
    "dataProtectionSettings": {
        "allowedDataStorageLocations": ["oneDriveForBusiness"