| name | icp-research |
| description | How to research a [YOUR_FIRM] sales prospect end-to-end — pull profile, pull company, surface recent signals, score ICP fit, write a dossier. Use when given a raw lead (name + company, LinkedIn URL, or email) and you need to produce a structured dossier the Composer can write against. Invoked by the Prospector loop on every state=new prospect. |
| cowork | {"category":"research","icon":"SearchSparkle"} |
ICP Research
Use this skill when you need to take a raw prospect (name + company, or a LinkedIn URL, or just an email address) and produce a structured dossier the Composer can write a message against.
Files in this skill
icp-definition.md — who [YOUR_FIRM] sells to. The scoring baseline. Read every run.disqualifiers.md — hard reasons to drop a prospect immediately.single-command-audit.md — the end-to-end research procedure. Execute it for each prospect.
The procedure
- Read
icp-definition.md and disqualifiers.md. Hold both in mind while researching.
- Execute the procedure in
single-command-audit.md against the prospect. It pulls profile + company + recent signals via web search + M365 search.
- Score ICP fit on 1–10 based on
icp-definition.md. Justify in one sentence.
- Apply
disqualifiers.md. Any hit → score 0, mark disqualified.
- Write the dossier into the prospect MD file using the structure in
prospect-files/SKILL.md.
Quality bar
- Every Recent Activity bullet must cite a URL or a tool call. No invented signals.
- The Hook field must be one specific signal, not a category. "Posted about agent eval frameworks on Nov 14" is good. "Interested in AI" is not.
- If search returns nothing useful in the last 30 days, write "No recent signals" and lower the ICP score by 1 — recency matters for cold outreach.
Tools used
mcp__core__web_search — public web search for company funding, hiring, postsmcp__core__web_fetch — fetch LinkedIn profile, company landing pageSearchM365 with sources=["email"] — find prior touches in OutlookSearchM365 with sources=["files"] — find existing [YOUR_FIRM] intel in SharePointReadFileContent / GetDriveItem — read the prospect MD file from OneDrive
