advocacy-programs

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Mis à jour4 juillet 2026 à 17:42

Use when designing and scaling reference, story, advisory, or community programs.

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Source

criptogus

criptogus/agent-evolve-network

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Métiers associésSOC

Basé sur la classification professionnelle SOC

Analystes en études de marché et spécialistes en marketingProfessions des affaires et des opérations financières·SOC 13-1161

SKILL.md

readonly

name	advocacy-programs
description	Use when designing and scaling reference, story, advisory, or community programs.

Customer Advocacy Programs Skill

When to Use

Building a new references or case study engine.
Standing up advisory boards, councils, or community spotlights.
Refreshing incentives, logistics, or measurement for existing advocacy motions.

Framework

Candidate Pool – identify accounts by health, persona, usage, sentiment, ARR.
Value Exchange – clarify why customers would participate (access, insights, promotion, perks).
Program Design – define format (case study, event, video, advisory board) with cadence and deliverables.
Logistics – NDAs, approvals, briefing docs, gifting, scheduling, speaker prep.
Measurement – track influence on pipeline, product feedback volume, PR reach, community growth.

Templates

Advocate scoring sheet + roster.
Program brief outline (objectives, stakeholders, content needs, incentives).
Activation checklist (outreach → prep → execution → follow-up).

Tips

Keep a single source of truth for advocate status to avoid overuse.
Align incentives with procurement/compliance early (gift cards vs swag vs donations).
Document quotes/approvals centrally so sales/PR can reuse quickly.

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name	advocacy-programs
description	Use when designing and scaling reference, story, advisory, or community programs.

Customer Advocacy Programs Skill

When to Use

Building a new references or case study engine.
Standing up advisory boards, councils, or community spotlights.
Refreshing incentives, logistics, or measurement for existing advocacy motions.

Framework

Candidate Pool – identify accounts by health, persona, usage, sentiment, ARR.
Value Exchange – clarify why customers would participate (access, insights, promotion, perks).
Program Design – define format (case study, event, video, advisory board) with cadence and deliverables.
Logistics – NDAs, approvals, briefing docs, gifting, scheduling, speaker prep.
Measurement – track influence on pipeline, product feedback volume, PR reach, community growth.

Templates

Advocate scoring sheet + roster.
Program brief outline (objectives, stakeholders, content needs, incentives).
Activation checklist (outreach → prep → execution → follow-up).

Tips

Keep a single source of truth for advocate status to avoid overuse.
Align incentives with procurement/compliance early (gift cards vs swag vs donations).
Document quotes/approvals centrally so sales/PR can reuse quickly.