| name | marketing-content |
| version | 1.0.0 |
| description | Marketing content production: copywriting, calendars, PR, case studies, whitepapers, video scripts, podcasts, and events. Topics: case-study-writing, content-calendar, copywriting-frameworks, event-marketing, podcast-prep, press-release, video-script, whitepaper-creation. |
| params | {"topic":{"enum":["case-study-writing","content-calendar","copywriting-frameworks","event-marketing","podcast-prep","press-release","video-script","whitepaper-creation"],"required":true,"infer":"from user request; ask only if ambiguous"},"depth":{"enum":["quick","deep"],"default":"quick"}} |
| routes | {"case-study-writing":"references/case-study-writing.md","content-calendar":"references/content-calendar.md","copywriting-frameworks":"references/copywriting-frameworks.md","event-marketing":"references/event-marketing.md","podcast-prep":"references/podcast-prep.md","press-release":"references/press-release.md","video-script":"references/video-script.md","whitepaper-creation":"references/whitepaper-creation.md"} |
marketing-content
Router skill: maps a marketing-content request to exactly one specialist playbook. [DOC]
When to use
Producing or revising marketing artifacts: case studies, content calendars,
copywriting, events, podcasts, press releases, video scripts, whitepapers. [DOC]
NOT for: brand voice/tone defaults, internal comms, or sales decks — those are
separate skills; routing them here loads the wrong playbook. [INFERENCE]
Inputs / outputs
- In:
topic (one of the 8 enum values), depth (quick|deep). [CONFIG]
- Out: the artifact the resolved playbook specifies — never produced inline here. [DOC]
Procedure
- Resolve
topic from the request; if two topics plausibly fit, ask — do not
guess (wrong route wastes the whole run). [INFERENCE]
- Read EXACTLY ONE playbook from
routes:. Never load the cluster. [CONFIG]
- Execute that playbook along the spine: Discover → Analyze → Execute → Validate. [DOC]
depth=deep → apply exhaustively, verify each step; quick → essentials only. [CONFIG]
Topic routing (mirror of routes: — keep in sync)
case-study-writing · content-calendar · copywriting-frameworks · event-marketing
· podcast-prep · press-release · video-script · whitepaper-creation [CONFIG]
Validation gate (before returning)
- Exactly one playbook was read; no sibling references loaded. [CONFIG]
- Output matches the resolved
topic; depth honored. [DOC]
- Evidence tags present (Alfa set, see
references/verification-tags.md); no
invented prices; single-brand. [DOC]
Anti-patterns
- Routing on a keyword match without confirming intent. [INFERENCE]
- Producing the artifact in this file instead of delegating to the playbook. [DOC]
- Loading multiple playbooks "to compare" — defeats the router. [INFERENCE]
Quality gates: constitution v6.0.0 (enforcement), evidence tags, script-first rule. [DOC]
Routing rubric + checklist: assets/ (quality-rubric.json, checklist.md). [CONFIG]
