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meta-ads-audiences

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Mis à jour16 juillet 2026 à 14:40

Create and manage Meta custom audiences and lookalikes on any Porter-connected ad account — create a seed audience, upload your customer/lead data (email, phone, etc., hashed), poll until ready, build a lookalike to scale, and list/read existing audiences for retargeting. Use whenever the user wants to build a custom audience, upload a customer list, create a lookalike, set up retargeting, or see what audiences exist, even if they don't say "Porter". Scope: audiences only; using them in an ad set (targeting) belongs to meta-ads-adset-setup.

Installation

Installer avec Codex ou Claude Copiez ce prompt, collez-le dans Codex, Claude ou un autre assistant, puis laissez-le vérifier la page du skill et l'installer pour vous.

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Source

portermetricsample

portermetricsample/marketing-skills

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Métiers associésSOC

Basé sur la classification professionnelle SOC

Analystes en études de marché et spécialistes en marketingProfessions des affaires et des opérations financières·SOC 13-1161

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SKILL.md

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name

meta-ads-audiences

description

Meta Ads — Audiences (custom + lookalike)

Build and manage the audiences you target with: custom audiences (from your own data) and lookalikes (to scale from your best customers). Account-agnostic. Reading is safe; creating is additive.

📖 Opciones completas: ../../PARAMETERS-REFERENCE.md §4 (tipos de columna para subir, customer_file_source, opciones de lookalike, qué puedes leer). Esta skill es su dueña.

Goal

Turn a customer/lead list into a usable Meta audience, and scale it with a lookalike — then hand the ids to meta-ads-adset-setup for targeting.

Scope

✅ Custom audience: customaudience_create → _add_users (subir datos hasheados) → _get (poll estado).
✅ Lookalike: lookalike_create (⚠️ hoy bloqueado — falta parámetro de ubicación, issue #11).
✅ Leer / retargeting: customaudience_list / _get para reusar audiencias existentes.
✅ customaudience_update (nombre/descripción).
✅ Borrar audiencia: customaudience_delete (destructive; borra también sus lookalikes) — validado 2026-07-16 (también en Ads Manager).
❌ Usar la audiencia en un ad set → meta-ads-adset-setup (targeting_custom_audiences).

Components

Tools / actions: references/tools.md.
Framework: references/framework.md — qué datos subir, tamaños mínimos, privacidad.

Operate

Crear semilla: customaudience_create (subtype:CUSTOM, customer_file_source).
Subir datos: customaudience_add_users — schema = tipos de columna en orden (EMAIL, PHONE, …); el connector normaliza y hashea SHA-256 server-side.
Verificar: customaudience_get → operation_status.code==200 = lista (300 = updating, sigue polleando); delivery_status dice si es usable (300 = demasiado chica, <~100). ⚠️ NO pidas approximate_count (da #100 nonexisting field).
Escalar (cuando #11 se arregle): lookalike_create desde la semilla (ratio 1–20%, similarity/reach).
Entregar los ids a adset-setup.

Safety / privacidad

Los datos de clientes se hashean antes de enviarse (excepto MADID). Nunca subir datos sin consentimiento (cumplimiento de la política de datos de clientes de Meta).
Account = ref firmado de list_accounts.

Example

"Sube mis clientes actuales y crea un lookalike 1% Colombia." → customaudience_create("Clientes actuales") → add_users(schema:["EMAIL"], csv) → get (poll) → lookalike_create(ratio:0.01, target CO) (bloqueado hoy por #11).

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name

meta-ads-audiences

description

Meta Ads — Audiences (custom + lookalike)

Build and manage the audiences you target with: custom audiences (from your own data) and lookalikes (to scale from your best customers). Account-agnostic. Reading is safe; creating is additive.

📖 Opciones completas: ../../PARAMETERS-REFERENCE.md §4 (tipos de columna para subir, customer_file_source, opciones de lookalike, qué puedes leer). Esta skill es su dueña.

Goal

Turn a customer/lead list into a usable Meta audience, and scale it with a lookalike — then hand the ids to meta-ads-adset-setup for targeting.

Scope

✅ Custom audience: customaudience_create → _add_users (subir datos hasheados) → _get (poll estado).
✅ Lookalike: lookalike_create (⚠️ hoy bloqueado — falta parámetro de ubicación, issue #11).
✅ Leer / retargeting: customaudience_list / _get para reusar audiencias existentes.
✅ customaudience_update (nombre/descripción).
✅ Borrar audiencia: customaudience_delete (destructive; borra también sus lookalikes) — validado 2026-07-16 (también en Ads Manager).
❌ Usar la audiencia en un ad set → meta-ads-adset-setup (targeting_custom_audiences).

Components

Tools / actions: references/tools.md.
Framework: references/framework.md — qué datos subir, tamaños mínimos, privacidad.

Operate

Crear semilla: customaudience_create (subtype:CUSTOM, customer_file_source).
Subir datos: customaudience_add_users — schema = tipos de columna en orden (EMAIL, PHONE, …); el connector normaliza y hashea SHA-256 server-side.
Verificar: customaudience_get → operation_status.code==200 = lista (300 = updating, sigue polleando); delivery_status dice si es usable (300 = demasiado chica, <~100). ⚠️ NO pidas approximate_count (da #100 nonexisting field).
Escalar (cuando #11 se arregle): lookalike_create desde la semilla (ratio 1–20%, similarity/reach).
Entregar los ids a adset-setup.

Safety / privacidad

Los datos de clientes se hashean antes de enviarse (excepto MADID). Nunca subir datos sin consentimiento (cumplimiento de la política de datos de clientes de Meta).
Account = ref firmado de list_accounts.

Example

"Sube mis clientes actuales y crea un lookalike 1% Colombia." → customaudience_create("Clientes actuales") → add_users(schema:["EMAIL"], csv) → get (poll) → lookalike_create(ratio:0.01, target CO) (bloqueado hoy por #11).