| name | studio-product-archetype |
| description | Product walkthrough — hook → problem → solution → demo → features → proof → CTA. Owns the beat.* blocks. |
Product demo archetype
Built-in archetype product for com.ikenga.studio. Its definition lives in archetype.json (validated against ArchetypeSchema from @ikenga/studio-schema); the MCP archetype.* namespace discovers it via the catalog loader.
What it builds
Product walkthrough — hook → problem → solution → demo → features → proof → CTA. Owns the beat.* blocks.
Owned blocks
This skill ships: beats (8) under blocks/. The block catalog aggregates these with every other installed archetype skill + studio-core-blocks, so block.list sees them all regardless of which skill owns them.
Chain
The default block chain is in archetype.json → chain[]. archetype.instantiate_into_project walks the chain, instantiates each block_id with its bindings, and writes the resulting cells into the project's storyboard.json.
Notes
PAS narration arc by default. beat.demo typically renders a screen capture or a HF mock.
Usage
studio-init # pick this archetype at bootstrap
archetype.instantiate_into_project --archetype product --project <slug>
