launch-email-sequence

name	launch-email-sequence
description	Produces the full launch week email cadence (morning, evening, day 2 extension, reason

Launch Email Sequence

This skill structures the launch week communications to maximize early conversions, reinforce social proof, and maintain momentum.

Input Variables

• [BRAND_BIBLE]
• [PRODUCT_BIBLE]
• [PERSONA_DATA]
• [PERKS]: VIP discount, limits, timing

The Protocol

1. Launch Morning: VIP-first announcement with strongest CTA.
2. Launch Evening: Urgency and remaining slots.
3. Day 2: Extension notice and fairness rationale.
4. Day 3: Reason #2 with benefit proof.
5. Day 5: Reason #1 with press quotes.
6. Day 7: Week wrap with progress and benefits recap.
7. Provide JSON schedule and dynamic fields for variables.

Output Instructions

Render into templates/launch-email-sequence.md. Include subject variants and button text for each email.