strategy-documentation-criteria

name	strategy-documentation-criteria
description	This skill should be used when creating strategy documents — context briefs, market analyses, competitive landscapes, strategy canvases, business models, GTM plans, pricing analyses, growth plans, initiative prioritizations, or strategic reports. Provides document templates, creation decision matrix, and quality standards.

Strategy Documentation Criteria

Templates

• context-brief-template.md — Business context extraction
• market-analysis-template.md — TAM/SAM/SOM market sizing
• competitive-landscape-template.md — Competitor profiles, Porter's, SWOT/TOWS
• customer-segments-template.md — Segment analysis and attractiveness scoring
• strategy-canvas-template.md — Blue Ocean, Ansoff/BCG, Value Proposition
• brand-positioning-template.md — Perceptual maps, positioning statement
• business-model-template.md — Lean Canvas / BMC, unit economics
• gtm-plan-template.md — ICP, messaging, channels, launch plan
• pricing-analysis-template.md — Value-based pricing, tier structure
• growth-plan-template.md — AARRR funnel, experiments, 90-day plan
• prioritized-initiatives-template.md — ICE/RICE scored master list
• strategic-report-template.md — Unified McKinsey-grade final report
• rat-template.md — RAT analysis with P×I risk scoring
• segments-template.md — AJTBD segment discovery (B2B/B2C)
• jobs-graph-template.md — Jobs graph below Core Job level
• opportunity-map-template.md — Opportunity Solution Tree (outcomes → opportunities → solutions → tests)
• feature-spec-template.md — Individual feature specification (Shape Up pitch + cross-references)
• product-roadmap-template.md — Now/Next/Later product roadmap with feature links
• mvp-definition-template.md — MVP scope, MoSCoW, success metrics, validation plan

Creation Decision Matrix

Analysis Scope	Required Documents	Creation Order
Full Analysis (/strategy-report)	All 12 documents	Context → Market (3) → Strategy (2) + Model (1) → GTM (2) + Growth (2) → Report (1)
Market Only (/analyze-market)	Context + Market + Competitive + Segments	Context → Market (3)
Strategy Only (/strategy-canvas)	Context + [Market] → Strategy Canvas + Brand Positioning	Prereqs → Strategy (2)
Model Only (/business-model)	Context + [Market] → Business Model	Prereqs → Model (1)
GTM Only (/gtm-plan)	Context + [Market] → GTM Plan + Pricing	Prereqs → GTM (2)
Growth Only (/growth-audit)	Context + [Market] → Growth Plan + Priorities	Prereqs → Growth (2)
Competitive Only (/competitive-map)	Context → Competitive Landscape	Context → Competitive (1)
Pricing Only (/pricing-strategy)	Context + [Market] → Pricing Analysis	Prereqs → Pricing (1)
Prioritize Only (/prioritize)	[All existing docs] → Prioritized Initiatives	Collect → Prioritize (1)
RAT Only (/rat)	Context → RAT	Context → RAT (1)
B2B Segments (/b2b-segments)	Context → Segments	Context → Segments (1)
B2C Segments (/b2c-segments)	Context → Segments	Context → Segments (1)
Jobs Graph (/jobs-graph)	Context + [Segments] → Jobs Graph	Prereqs → Jobs (1)
Landing (/landing)	Context + Segments + [Jobs Graph] → Landing	Prereqs → Landing (1)
Product Plan (/product-plan)	All strategy docs → Opportunity Map + Features + Roadmap + MVP	Strategy → Product Plan (3+N)

[brackets] = optional but recommended prerequisite

Document Dependency Chain

graph TD
    CB[context-brief] --> MA[market-analysis]
    CB --> CL[competitive-landscape]
    CB --> CS[customer-segments]
    CB --> RAT[rat]
    CB --> SEG[segments]
    SEG --> JG[jobs-graph]
    RAT --> BM
    SEG --> CS
    SEG --> MA
    MA --> SC[strategy-canvas]
    CL --> SC
    CS --> SC
    MA --> BP[brand-positioning]
    CL --> BP
    MA --> BM[business-model]
    CS --> BM
    SC --> GTM[gtm-plan]
    BP --> GTM
    BM --> GTM
    BM --> PA[pricing-analysis]
    CL --> PA
    BM --> GP[growth-plan]
    MA --> GP
    GP --> PI[prioritized-initiatives]
    GTM --> PI
    SC --> PI
    BM --> PI
    PI --> SR[strategic-report]
    GTM --> SR
    GP --> SR
    PI --> OM[opportunity-map]
    SC --> OM
    JG --> OM
    OM --> FS[features/*]
    FS --> PR[product-roadmap]
    FS --> MVP[mvp-definition]
    GP --> MVP
    RAT --> MVP

Storage Locations

Document	Path	Owner Agent	Template
Context Brief	docs/strategy/context-brief.md	context-analyzer	context-brief-template.md
Market Analysis	docs/strategy/market-analysis.md	market-analyst	market-analysis-template.md
Competitive Landscape	docs/strategy/competitive-landscape.md	market-analyst	competitive-landscape-template.md
Customer Segments	docs/strategy/customer-segments.md	market-analyst	customer-segments-template.md
Strategy Canvas	docs/strategy/strategy-canvas.md	strategy-architect	strategy-canvas-template.md
Brand Positioning	docs/strategy/brand-positioning.md	strategy-architect	brand-positioning-template.md
Business Model	docs/strategy/business-model.md	business-modeler	business-model-template.md
GTM Plan	docs/strategy/gtm-plan.md	gtm-planner	gtm-plan-template.md
Pricing Analysis	docs/strategy/pricing-analysis.md	gtm-planner	pricing-analysis-template.md
Growth Plan	docs/strategy/growth-plan.md	growth-strategist	growth-plan-template.md
Prioritized Initiatives	docs/strategy/prioritized-initiatives.md	growth-strategist	prioritized-initiatives-template.md
Strategic Report	docs/strategy/strategic-report.md	report-compiler	strategic-report-template.md
RAT Analysis	docs/strategy/rat.md	product-analyst	rat-template.md
AJTBD Segments	docs/strategy/segments.md	product-analyst	segments-template.md
Jobs Graph	docs/strategy/jobs-graph.md	product-analyst	jobs-graph-template.md
Opportunity Map	docs/strategy/opportunity-map.md	product-planner	opportunity-map-template.md
Feature Specs	docs/strategy/features/feature-NNN-[slug].md	product-planner	feature-spec-template.md
Product Roadmap	docs/strategy/product-roadmap.md	product-planner	product-roadmap-template.md
MVP Definition	docs/strategy/mvp-definition.md	product-planner	mvp-definition-template.md

Quality Standards (All Documents)

Pyramid Principle (Mandatory)

1. Governing thought first — every section opens with the conclusion
2. Action titles — section headings are complete sentences stating the main point
3. Titles test — reading only titles conveys the full argument
4. MECE grouping — arguments at each level are Mutually Exclusive, Collectively Exhaustive

Source Credibility (Mandatory)

Every data point must be tagged:

Tier	Description	Usage
Tier 1	Official filings, confirmed metrics, direct data	Hard numbers, quotes
Tier 2	Industry reports, analyst estimates, reliable press	Market context, trends
Tier 3	AI estimates, pattern extrapolation, analogies	Gap-fill with disclosure

Rule: Never present Tier 3 as Tier 1. Always disclose estimation methodology.

Actionability (Mandatory)

Every section must end with:

• So what? — Why this matters
• Now what? — Specific next actions
• Confidence — High / Medium / Low

Tone

Do	Don't
"Revenue will reach $2M ARR by Month 18"	"Revenue could potentially grow significantly"
"This approach carries three risks"	"There are some concerns"
"The data shows 73% preference"	"Most people seem to prefer"
Use numbers, percentages, timelines	Use "many", "some", "soon", "significant"

Pre-Submission Checklist

Structure:
  - Pyramid Principle applied (conclusion first)
  - All categorizations are MECE
  - Action titles on every section
  - Titles test passes

Content:
  - Every data point has source tier tag
  - Every section has "So what?" + "Now what?"
  - Recommendations are specific and actionable
  - Confidence levels stated

Completeness:
  - All template sections filled (no empty placeholders)
  - Risk assessment included
  - Clear next steps with owners and timelines
  - Assumptions explicitly stated