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Use when making changes to Google Ads Search campaigns: tool parameters for bid adjustments, budget changes, negation, query isolation.
Codex または Claude でインストール この Prompt をコピーして Codex、Claude、または他のアシスタントに貼り付けると、Skill ページを確認してインストールできます。
SOC 職業分類に基づく
Use when researching competitor ad creatives: find competitors, brand IDs, evergreen winners, breakout winners, pattern analysis.
Use when generating Word documents (.docx). Uses the marble_docx API.
Use when generating PDF documents. Uses the marble_pdf API.
Use when generating PowerPoint presentations (.pptx). Uses the marble_pptx API.
Use when generating Excel workbooks (.xlsx). Pandas + openpyxl patterns for multiple sheets, number formats, freeze panes, formulas.
Use for any GA4 query whose result will be reported back to the user. Covers conversions ≠ transactions distinction, channel-subset-sum trap with sessionDefaultChannelGroup, intraday partial-data discipline, Paid Social aggregation rules, API-vs-UI attribution mismatch.
| name | google-ads-search-execution |
| description | Use when making changes to Google Ads Search campaigns: tool parameters for bid adjustments, budget changes, negation, query isolation. |
Tool parameters and processes for implementing search campaign changes. Load this after completing analysis with search-analysis.
When to increase bids (5–10%):
Keyword-level bid change:
{
"customer_id": "<CUSTOMER_ID>",
"entity_type": "keyword",
"entity_id": "<KEYWORD_ID>",
"parent_id": "<AD_GROUP_ID>",
"updates": { "cpc_bid_micros": "<CURRENT_BID * 1.05 to 1.10>" }
}
Ad group-level bid change:
{
"customer_id": "<CUSTOMER_ID>",
"entity_type": "ad_group",
"entity_id": "<AD_GROUP_ID>",
"parent_id": "<CAMPAIGN_ID>",
"updates": { "cpc_bid_micros": "<CURRENT_BID * 1.05 to 1.10>" }
}
Tool: google_ads_update_entity
When to increase budget (10–20%):
{
"customer_id": "<CUSTOMER_ID>",
"entity_type": "campaign_budget",
"entity_id": "<BUDGET_ID>",
"updates": { "amount_micros": "<CURRENT_BUDGET * 1.10 to 1.20>" }
}
Tool: google_ads_update_entity
Immediate negation (Q5): free, cheap, diy, how to, job, salary, course, pdf, meaning, used, repair.
Conditional negation (Q4): Cost ≥ 1× target CPA AND conversions = 0, OR CPA ≥ 1.5× target.
Action: Add terms to shared negative keyword list at campaign or account level.
When Q1 queries are mixed with Q2–Q5 and CPA on Q1 is below target but overall CPA is above target: