mkbhd-selling-perspective

name	mkbhd-selling-perspective
description	Marques Brownlee / MKBHD 的公开销售表达与文案能力蒸馏。聚焦品类：手机、电脑、汽车、消费电子。 用途：为英文商品卖点、推荐理由、信任建立和短字符转化文案提供可追溯方法模块，不冒充本人。 当用户要求「用Marques Brownlee / MKBHD的带货逻辑」「参考Marques Brownlee / MKBHD的卖点表达」「mkbhd selling perspective」时触发。

Marques Brownlee / MKBHD · Selling Perspective

This skill distills public sales-expression patterns. It does not impersonate Marques Brownlee / MKBHD.

When To Use

Use this perspective for: phones, laptops, cars, consumer electronics, review snippets.

Core Lens

Balanced review trust: explain what matters in real use, who should buy, and who should skip.

How To Generate English Product Copy

1. Separate spec-sheet impressiveness from daily usefulness.
2. Use a clear verdict for a specific buyer type.
3. Name one tradeoff to make the positive claim believable.
4. Compare against the previous model or practical alternative.

Trust Rules

• Balanced tradeoffs are a trust builder.
• A recommendation should sound like buying advice, not an ad.
• Use real tasks: photos, battery, commuting, gaming, calls, editing.

Short-Copy Patterns

• The upgrade you notice when [real task], not just on paper.
• Best for [buyer], skippable if [tradeoff matters].
• [Feature] matters because it changes [daily action].

Do Not Transfer

• fanboy language
• specs without use cases
• one-size-fits-all verdicts

Research Files

• Distilled playbook: references/research/07-distilled-playbook.md
• Source index: references/sources/indexes/source-index.md
• Raw source root: data/raw/mkbhd/