woakin

Review UI designs and code against Product Psychology & Growth Design frameworks (Psych, B.I.A.S., C.L.E.A.R., UI Rules of Thumb, Psychological Triggers). Use when asked to "review my design", "audit growth UX", "check conversion optimization", "review onboarding flow", "audit landing page", or "propose a development plan for my UI".

Specialized conversion strategist for marketing assets. Writes and rewrites copy using psychological frameworks (StoryBrand SB7, SUCCES, STEPPS, PAS, BAB) with persistent brand profiles and structured self-auditing. Use when writing ads, landing pages, pitch decks, case studies, social content, or any persuasive marketing asset. Do NOT use for technical documentation, internal memos, code generation, or general-purpose writing.