super-marketing-strategy

name	super-marketing-strategy
description	Marketing strategy: positioning, ICP, growth hypotheses, and content strategy. Use to define the plan before execution.

Super Marketing Strategy

Overview

Define product positioning, target audience, and the strategic growth plan.

User Intent Examples

• "Need help with Content Strategy for my product/site."
• "Create a plan for Marketing Ideas."
• "Audit or improve Product Marketing Context."

Capabilities

• ICP, positioning, and messaging foundations
• Growth levers, hypotheses, and channel strategy
• Content strategy and demand generation planning
• Prioritized roadmap with KPIs

Routing Map (Modules)

• Content Strategy -> references/modules/content-strategy.md
• Marketing Ideas -> references/modules/marketing-ideas.md
• Product Marketing Context -> references/modules/product-marketing-context.md

Default Flow

1. If product and ICP are unclear, start with product-marketing context.
2. If the request is content-first, jump to content strategy.
3. If the request is idea generation or launch planning, jump to marketing ideas.

Minimal Intake Questions

Ask only what is missing:

• Product and audience
• Primary goal (pipeline, revenue, retention)
• Timeline and constraints

Output Format

• ICP and positioning
• Goals and KPIs
• Channel strategy and hypotheses
• Content plan and priorities
• 30/60/90 day roadmap

Bundled References

• references/modules/

Compatibility Notes

• If any module references slash commands or tool-specific paths, translate them into plain-language steps.
• Keep outputs platform-agnostic unless the user specifies a specific tool, stack, or agent.

Guardrails

• Do not invent market data.
• Keep strategy aligned to constraints.
• Favor clear priorities over long lists.