nickyc1

Turn a grounded ICP into scored, high-converting ad copy for Google (RSA/PMax) and Meta. Every asset is scored against the ICP before it ships. Use after icp-synthesis.

Turn a raw customer list (email + revenue at minimum) into a grounded ICP — the rich avatar, the segments, and the exact language they use. Use before writing any ad copy.

Design, build, debug, and version-control n8n workflows from Claude Code. Use when asked to "build an n8n workflow", "fix this n8n node", "automate this with n8n", "explain this n8n JSON", or to translate a manual marketing process into an n8n pipeline. Includes a recipe library of common marketing automations.

Author a first-time setup skill for any MCP server, following the proven pattern used by ga4-mcp-setup, google-sheets-mcp-setup, google-ads-mcp-setup, pandadoc-mcp-setup, and slack-second-workspace-mcp-setup. Use when asked to "create an MCP setup skill for [X]", "write a setup guide for [Y] MCP", "scaffold a new MCP onboarding skill", or anytime you need to wire a new MCP server into Claude in a way that's reproducible for other operators.

Reusable social publishing workflow with a hard human-approval gate before any publish action. Use when scheduling Instagram, TikTok, Twitter/X, LinkedIn, or Facebook content from a CSV/sheet queue. Triggers on "schedule social posts", "social publishing workflow", "approval gated posting", "set up social scheduling".

Parse Granola meeting recordings, extract action items, and run a daily/weekly briefing of open items to Slack or any other channel. Use when asked to "process Granola meetings", "extract action items", "what are my open follow-ups", "daily briefing", or "weekly review of meetings".

Profit-first Google Ads management playbook. Use to run weekly reviews, mine search terms for negatives, propose budget reallocations, and check campaigns against circuit-breaker safety rails. Triggers on "google ads review", "search term mining", "budget reallocation", "ppc weekly", or any audit-and-optimize task against a Google Ads account via the GAQL MCP.

Apple-grade UI design workflow that stacks Stitch MCP for layouts, Nano Banana 2 MCP for visuals, and UI/UX Pro Max for critique. Use when asked to design, redesign, or polish a web page section that should feel handcrafted. Triggers on "apple-grade design", "jony ive design", "redesign this page", "make this section pop", or any landing-page rebuild work.

Generate a paid-channel performance recap as a shareable HTML dashboard for a client, partner, or internal stakeholder after (or during) a campaign window. Answers the standard 6 questions: which channel won, CAC by channel, top geos, creative winners, search terms to own, and the scaling sequence post-campaign. Pulls data from the Google Ads MCP, Meta Ads MCP, and an optional GA4 export. Use when asked to: "build a campaign recap", "performance report for [client]", "channel recap for [campaign]", or when a stakeholder is asking for post-campaign data to inform their own scaling.

Generate the weekly paid-ads operating review — the one-page document that captures health, decisions, and asks for the marketing team. Pulls from google-ads-manager, paid-channel-recap, attribution-modeling, and the profit table. Use when asked to "run the weekly review", "generate the Monday report", "weekly ops report", "what happened last week", or any weekly recurring growth/marketing standup.

Build, audit, and operate a profit-first attribution model that connects ad-platform spend to your real revenue and profit, not the platforms' reported ROAS. Use when asked to "set up attribution", "build the profit pipeline", "join ads to revenue", "fix our ROAS reporting", "design an incrementality test", "audit our attribution model", or anytime someone says "the platform numbers don't match the bank account".

Conduct, analyze, and synthesize customer research that actually changes downstream marketing. Use when asked to "interview customers", "synthesize customer research", "find the JTBD", "analyze NPS / churn responses", "build the ICP", "what are customers actually saying", "do voice-of-customer", or "what should we write next". Output feeds paid-ads-context, ad-creative, copywriting, and page-cro.

Generate, iterate, and scale paid ad creative — hooks, headlines, descriptions, primary text, static image briefs, video scripts. Use when asked to "write ad copy", "generate ad variations", "RSA headlines", "ad creative for [campaign]", "bulk ad copy", "ad iterations", or "creative testing". Pairs with paid-ads-context for ICP and voice, with apple-grade-design for visual production, and with paid-channel-recap to know which creatives won.