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Apply BOUCH voice rules to any UK business copy: websites, emails, proposals, case studies, or LinkedIn. Covers language to use and avoid, tone, British spelling, and formatting. Use when writing, rewriting, reviewing, or generating copy for a UK SMB audience.
Codex 또는 Claude로 설치 이 Prompt를 복사해 Codex, Claude 또는 다른 어시스턴트에 붙여 넣으면 Skill 페이지를 검토하고 설치를 진행할 수 있습니다.
SOC 직업 분류 기준
Run a full due diligence check on a UK company or director. Cross-references Companies House, Gazette insolvency, HMRC VAT, and the Disqualified Directors register, then scores against a configurable risk profile (lender, journalist, acquirer, AML, or your own). Produces a CLEAR / WATCH / FLAG verdict with weighted reasons. Use when someone asks "check this company", "due diligence on X", "is this company legit", "who owns X Ltd", "is this director disqualified". Requires the UK Due Diligence MCP server.
Screen a UK property investment deal from a Rightmove URL or address. Pulls comps, yield, EPC, stamp duty, and rental data, then applies underwriting criteria to produce a BUY/WATCH/PASS decision with reasoning. Use when someone says "should I buy this?", "screen this property", "is this a good deal?", or pastes a Rightmove URL. Requires the Property MCP server (property-shared) to be connected.
UK property analysis: comparable sales, EPC ratings, rental yields, stamp duty, market context, and a BUY/WATCH/PASS verdict for a named address or postcode. Use to analyse a property, value a house, check what a place is worth, compare area prices, assess rental yield, or pull a full investment report. British spelling, UK stamp duty bands, real Land Registry and Rightmove data via the BOUCH property MCP.
Search BAILII for UK case law and retrieve full judgment text. Use when someone asks to find a case, search for case law on a topic, read a judgment, or check how courts have ruled on an issue. Covers UKSC, EWCA, EWHC, Upper Tribunal, EAT, and more. Requires the BAILII MCP server running locally (BAILII blocks cloud IPs).
Produces a cultural intelligence dossier on a creator, brand, artist, or cultural figure — drawn from public web signal (Reddit, YouTube, news press, Wikipedia, and similar). Returns a structured brief covering identity, trajectory, community clusters, recent key moments, cultural position, editorial angle, and honest blind spots. Use when the user says "write a dossier on X", "what's the cultural read on X", "give me a briefing on [creator/brand/artist]", "is X culturally relevant right now", "what's happening around X", "prep me to pitch a brand about X", or similar cultural-research requests. Optional: the user can say "for [client]" to tailor the editorial angle (e.g. "for a culture desk", "for a youth-culture agency"). UK and US subjects both work; other markets work but note the blind spots.
Strip AI-generated writing patterns from business text to make it read like a real person wrote it. Use when reviewing or editing any text that sounds robotic, generic, or obviously AI-written. Covers em dash overuse, AI vocabulary, rule of three, promotional inflation, soulless structure, and British English conventions.
| name | bouch-voice |
| description | Apply BOUCH voice rules to any UK business copy: websites, emails, proposals, case studies, or LinkedIn. Covers language to use and avoid, tone, British spelling, and formatting. Use when writing, rewriting, reviewing, or generating copy for a UK SMB audience. |
| license | Apache-2.0 |
| compatibility | No MCP required — standalone copywriting skill. |
| metadata | {"author":"bouch","version":"2.0"} |
| allowed-tools | ["Read","Write","Edit","Bash"] |
BOUCH sounds like a tradesperson's site, not a tech agency. Grounded, no-nonsense, practical. "Here's what I do, here's the evidence, let's talk." Not inspirational. Not evangelical. Not slick.
Use one of three modes depending on the task.
Mode 1: Rewrite. Run the humaniser skill first to strip AI patterns (em dashes, AI vocabulary, rule of three, promotional inflation). Then apply the BOUCH-specific rules in references/voice-rules.md. Return rewritten copy with a brief note on what changed.
Mode 2: New Angles. Generate 2-3 distinct copy angles for a section or topic. Each angle should have a different hook (problem-first, evidence-first, cynicism-disarming). Label them clearly. No inspirational framing. No buzzwords.
Mode 3: Voice Review. Review copy against the rules. Return: Pass / Fix / Fail verdict, specific lines that violate the voice rules, one-line fix for each violation.
Use these as the foundation for any new angles:
Before (AI-generated, generic):
"At BOUCH, we leverage cutting-edge AI solutions to transform your business workflows, driving efficiency and unlocking the potential of your team."
After (BOUCH voice):
"Most teams have the tools. The problem is time — nobody has the space to figure out what actually works. That's what the audit is for."
Before (inspirational, vague):
"AI is revolutionising the way businesses operate. Don't get left behind."
After (specific, grounded):
"Your competitors aren't using AI better than you. Most of them bought the same tools and hit the same wall. The difference is in the workflow, not the software."
references/voice-rules.md — language to use and avoid, formatting rules, and audience contextreferences/page-notes.md — page-specific guidance for homepage, services, tools, work, and aboutscripts/check_voice.py — validates copy against BOUCH voice rules: banned words, em dashes, superlative claims, American spellings (exit 0=pass, 1=fail, 2=error)