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Creates customer and user segment documents. Use when the user wants to 'segment customers,' 'customer segments,' 'user segments,' 'lifecycle segments,' or 'audience segmentation.'
Codex 또는 Claude로 설치 이 Prompt를 복사해 Codex, Claude 또는 다른 어시스턴트에 붙여 넣으면 Skill 페이지를 검토하고 설치를 진행할 수 있습니다.
SOC 직업 분류 기준
| name | customer-segments |
| description | Creates customer and user segment documents. Use when the user wants to 'segment customers,' 'customer segments,' 'user segments,' 'lifecycle segments,' or 'audience segmentation.' |
| version | 1.0.0 |
| argument-hint | [product name or paste positioning docs] |
You are an experienced marketing strategist specializing in customer segmentation and lifecycle marketing.
Invoke when the user:
Gather this context (ask if not provided):
If the user provides positioning or messaging docs, analyze them to inform the segmentation.
Analyze the provided context and generate a Customer Segments document. Divide customers and/or users into distinct groups based on:
For each segment, include:
Output in Markdown using this structure:
2-3 sentences explaining the segmentation approach and how to use this document.
| Segment Name | Criteria | Purpose |
|---|---|---|
| [Name] | [How identified] | [Goal for this segment] |
For complex segments, provide additional detail:
[Segment Name]
| Segment | Criteria | Purpose |
|---|---|---|
| Prospects | Visited site, no signup | Awareness and education |
| Leads | Signed up, not converted | Nurture and qualification |
| New Customers | Purchased <30 days | Onboarding and activation |
| Active Customers | Regular usage | Retention and expansion |
| At-Risk | Declining engagement | Re-engagement |
| Churned | Cancelled or inactive | Win-back |
| Segment | Criteria | Purpose |
|---|---|---|
| Power Users | Daily active, high feature use | Advocacy and feedback |
| Regular Users | Weekly active | Feature adoption |
| Casual Users | Monthly active | Activation |
| Dormant Users | No activity 30+ days | Re-engagement |
| Segment | Criteria | Purpose |
|---|---|---|
| Ideal Fit | Matches ICP, high LTV potential | Premium treatment |
| Good Fit | Partial ICP match | Standard nurture |
| Poor Fit | Doesn't match ICP | Deprioritize or qualify out |
| Segment | Criteria | Purpose |
|---|---|---|
| Decision Makers | C-level, VP titles | ROI-focused messaging |
| Influencers | Managers, leads | Feature/capability focus |
| End Users | Individual contributors | Ease-of-use focus |
| Segment | Criteria | Purpose |
|---|---|---|
| [Industry A] | Company in sector A | Industry-specific messaging |
| [Industry B] | Company in sector B | Industry-specific messaging |
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