viraloop

name	viraloop
description	OpenClaw AI agent skill for automated TikTok and Instagram carousel growth. Analyzes any website URL to extract brand, competitors, value proposition, then generates viral slides with auto-publishing and trending music via upload-post API. Built-in analytics feedback loop.
metadata	{"clawdbot":{"emoji":"🔄","requires":{"env":["GEMINI_API_KEY","UPLOADPOST_TOKEN"],"bins":["node","jq","uv"]}}}

Viraloop

Analyze any website and generate a 6-slide carousel for TikTok/Instagram with visual coherence. Posts directly to your feed (no drafts) with auto trending music. Both APIs (Gemini + upload-post.com) have free plans — no credit card needed to start.

Philosophy: Daily Iteration Loop

The key to growth is consistency + learning:

1. Post 1 carousel per day - Consistency beats virality
2. Track everything - Every post generates data
3. Learn from data - What hooks work? What times? What visuals?
4. Iterate and improve - Each carousel is better than the last

Day 1: Post → Analyze → Learn
Day 2: Post (improved) → Analyze → Learn  
Day 3: Post (better) → Analyze → Learn
...
Day 30: You have 30 data points and a refined strategy

The skill maintains a learnings.json that accumulates insights across all posts:

• Best performing hooks
• Optimal posting times
• Visual styles that work
• CTAs that convert

This is not a one-shot tool. It's a growth engine.

Quick Start

# 1. Full business research
node {baseDir}/scripts/analyze-web.js https://your-website.com

# 2. Generate 3 hook variants (SHOCK, CURIOSITY, CONTRADICTION)
GEMINI_API_KEY="your-key" bash {baseDir}/scripts/generate-hooks.sh

# 3. Review hooks with vision, pick the best one

# 4. Generate slides using selected hook type
GEMINI_API_KEY="your-key" bash {baseDir}/scripts/generate-slides.sh [shock|curiosity|contradiction]

# 5. Review slides (agent verifies text and quality)
# Agent uses vision to check each slide

# 6. Publish to TikTok + Instagram
UPLOADPOST_TOKEN="your-token" bash {baseDir}/scripts/publish-carousel.sh

# 7. Check analytics (after 24-48h)
UPLOADPOST_TOKEN="your-token" bash {baseDir}/scripts/check-analytics.sh 7

# 8. Learn from data for next carousels
node {baseDir}/scripts/learn-from-analytics.js

Hook Categories (Visual Novelty System)

The key to breaking the 1000 views ceiling is visual novelty in the first slide. We generate 3 hook types:

Type	Goal	Visual Style
SHOCK	Stop the scroll with impossible/absurd	Surreal, chaotic, "wait what?"
CURIOSITY	Create information gap	Mysterious, secrets being revealed
CONTRADICTION	Show impossible combination	Relaxed + intense, "how is that possible?"

Anti-Stock Filter

All hooks include anti-stock prompting to avoid:

• Generic stock photo aesthetics
• Shocked pretty girl trope
• Typical influencer poses
• Overused laptop-coffee setups
• Corporate handshake scenes

Hook Testing Workflow

1. Generate 3 variants with generate-hooks.sh
2. Review with vision, score each 1-5 on novelty
3. Kill anything that looks familiar
4. Use best hook for carousel
5. Track which hook TYPE performs best over time

Image Model

Uses gemini-3.1-flash-image-preview to generate slides.

• Local script: {baseDir}/scripts/generate_image.py
• Supports image-to-image for visual coherence between slides

Step 1: Full Research (analyze-web.js)

Performs COMPLETE business investigation:

1. Brand Analysis

• Brand name (from domain or title)
• Logo (URL or SVG)
• CSS colors (background, primary, links, headings)
• Typography (body font, heading font)
• Favicon

2. Content Analysis

• Headline and tagline
• All headings (page structure)
• Features/benefits (title + description)
• Pricing/plans
• Testimonials
• Stats/metrics
• CTAs
• Meta tags (title, description, og:image)

3. Internal Pages

• Navigates pricing, features, about, testimonials
• Extracts additional content from each page

4. Competitor Detection

• Searches for known competitor mentions in content
• List of 20+ known SaaS competitors (Buffer, Hootsuite, Later, etc.)
• Detects "vs", "alternative", "compare" sections
• No external searches required - all from the website itself

5. Storytelling

• Detects business type (SaaS, ecommerce, app)
• Detects niche (social-media-tools, developer-tools, etc.)
• Generates hooks based on customer pain points
• Defines pain points from features
• Creates transformation narrative (before → after)

6. Visual Context

• Brand colors in CSS format
• Color description for prompts
• Typography for slides
• Image themes based on niche
• Style guide for coherence

Output: /tmp/carousel/analysis.json

Step 2: Generate Slides (generate-slides.sh)

Generates 6 slides with visual coherence using image-to-image:

Slide	Type	Content
1	HOOK	Question/problem that hooks. Establishes ALL visual style.
2	Problem	Agitate the pain. "You upload to TikTok... then Instagram..."
3	Agitation	Competition advancing. Urgency.
4	Solution	Present the product with its value proposition.
5	Feature	Main benefit.
6	CTA	"Link in bio 👆" + call to action.

Visual Coherence

• Slide 1 generates the base style (colors, typography, mood)
• Slides 2-6 use image-to-image with slide 1 as reference
• Maintains same color palette, fonts, and aesthetic

Prompts per Slide

Each slide has:

• Text: The main message
• Scene: Detailed visual description for background
• Style: Based on brand analysis

Output:

• /tmp/carousel/slide-{1-6}.jpg
• /tmp/carousel/caption.txt

Step 3: Review with Vision

After generating, the agent MUST review each slide:

• ✓ Text is legible and correct
• ✓ Words are not cut off
• ✓ Correct spelling
• ✓ Visual coherence between slides
• ✓ Acceptable image quality

If there are errors, regenerate the specific slide.

Image Format

• Resolution: 768x1376 (9:16 vertical ratio)
• Format: JPG (TikTok does NOT accept PNG)
• Text: Large, bold, with shadow for readability
• Background: Scene relevant to the business, not just solid colors

Step 4: Publish to TikTok + Instagram (publish-carousel.sh)

Publishes the carousel to TikTok and Instagram using Upload-Post API.

UPLOADPOST_TOKEN="your-token" bash {baseDir}/scripts/publish-carousel.sh

Endpoint: POST /api/upload_photos

• Docs: https://docs.upload-post.com/api/upload-photo

Parameters sent:

• platform[]=tiktok + platform[]=instagram
• auto_add_music=true - Adds music on TikTok automatically
• tiktok_title - Short title (max 90 chars) + hashtags
• title - Full caption for Instagram
• privacy_level=PUBLIC_TO_EVERYONE
• media_type=IMAGE - Photo carousel on Instagram
• async_upload=true - Process in background
• photos[] - The 6 slides JPG

⚠️ IMPORTANT Instagram: After publishing, user must go to Instagram and add viral music manually:

1. Open Instagram → Profile → The post
2. Edit → Add music
3. Search for trending/viral song

Output: Saves request_id in post-info.json for tracking.

Step 5: Analyze Performance (check-analytics.sh)

Gets TikTok and Instagram analytics to see what works.

UPLOADPOST_TOKEN="your-token" bash {baseDir}/scripts/check-analytics.sh 7

Endpoints used:

1. Profile analytics:

   GET /api/analytics/{user}?platforms=tiktok
   

   → Followers, likes, comments, shares, impressions

2. Total impressions:

   GET /api/uploadposts/total-impressions/{user}?platform=tiktok&breakdown=true
   

   → Total views per day

3. Per-post analytics:

   GET /api/uploadposts/post-analytics/{request_id}
   

   → Views, likes, comments for the specific carousel (TikTok + Instagram)

Docs: https://docs.upload-post.com/api/get-analytics

Step 6: Learn and Improve (learn-from-analytics.js)

Analyzes data and saves learnings for future carousels.

node {baseDir}/scripts/learn-from-analytics.js

Generates:

• learnings.json - Accumulated knowledge base
• Best hooks (those generating most views)
• Optimal posting times
• Recommendations for next carousel

Full Flow

# 1. Research business
node {baseDir}/scripts/analyze-web.js https://my-product.com

# 2. Generate slides
GEMINI_API_KEY="..." bash {baseDir}/scripts/generate-slides.sh

# 3. Review with vision (agent verifies text)
# Agent checks each slide image

# 4. Publish
UPLOADPOST_TOKEN="..." UPLOADPOST_USER="myuser" bash {baseDir}/scripts/publish-carousel.sh

# 5. (After a few hours/days) Analyze
UPLOADPOST_TOKEN="..." UPLOADPOST_USER="myuser" bash {baseDir}/scripts/check-analytics.sh 7

# 6. Learn for next carousels
node {baseDir}/scripts/learn-from-analytics.js

Files

{baseDir}/
├── SKILL.md                      # This documentation
└── scripts/
    ├── analyze-web.js            # Full business research
    ├── generate-slides.sh        # Generate 6 slides with coherence
    ├── generate_image.py         # Gemini 3.1 flash image
    ├── review-slides.js          # Prepare slides for review
    ├── publish-carousel.sh       # Publish via Upload-Post API
    ├── check-analytics.sh        # Get analytics (TikTok + Instagram)
    ├── learn-from-analytics.js   # Learn from data
    └── search-competitors.js     # Optional external search

Environment Variables

Variable	Description
GEMINI_API_KEY	Google API key for image generation
UPLOADPOST_TOKEN	Upload-Post token for publishing and analytics
UPLOADPOST_USER	Upload-Post username (required)

Hook Examples by Niche

Niche	Hook Example
Social Media Tools	"Still posting to social media ONE BY ONE? 😩"
SaaS General	"Still doing this MANUALLY?"
Ecommerce	"The product TikTok won't stop recommending"
App	"The app I wish I'd discovered sooner"
Developer Tools	"The API that's going to change your code"

Why Viraloop?

	Viraloop	Other skills
Publishing	Direct to feed	Drafts only
Music	Auto trending music	Manual
Platforms	TikTok + Instagram	Single platform
Research	Auto URL analysis	Manual description
Image coherence	Image-to-image reference	Independent slides
Image gen	Gemini (free tier)	Paid providers
Posting	upload-post.com (free, no CC)	Paid or self-hosted
Text overlay	AI-native (Gemini renders)	External scripts
Prompts	Structured templates	Free-form
Setup	3 env vars	Complex multi-tool setup

Notes

• Analysis extracts competitors from the website content itself (20+ known SaaS)
• Image-to-image maintains coherence but takes ~20s per slide
• Generated caption includes niche-relevant hashtags
• Always review slide text - sometimes it gets cut off
• auto_add_music on TikTok improves engagement
• Check analytics after 24-48h for meaningful data
• Learnings accumulate and improve with each published carousel
• TikTok title max 90 characters (auto-truncated with hashtags)