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instantly-webhooks-events Implement Instantly.ai webhook event handling with real API v2 event types.
Use when setting up webhook endpoints, processing email events,
or building CRM sync pipelines from Instantly notifications.
Trigger with phrases like "instantly webhook", "instantly events",
"instantly webhook handler", "handle instantly events", "instantly notifications".
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name instantly-webhooks-events description Implement Instantly.ai webhook event handling with real API v2 event types.
Use when setting up webhook endpoints, processing email events,
or building CRM sync pipelines from Instantly notifications.
Trigger with phrases like "instantly webhook", "instantly events",
"instantly webhook handler", "handle instantly events", "instantly notifications".
allowed-tools Read, Write, Edit, Bash(curl:*), Bash(npm:*), Grep version 1.12.0 license MIT author Jeremy Longshore <jeremy@intentsolutions.io> tags ["saas","instantly","webhooks","events","crm-sync"] compatibility Designed for Claude Code, also compatible with Codex and OpenClaw
Instantly Webhooks & Events
Overview
Handle Instantly API v2 webhooks for real-time email outreach event notifications. Instantly fires events when emails are sent, opened, clicked, replied to, or bounced, and when leads change interest status. Webhooks require Hypergrowth plan ($97/mo) or higher. Delivery retries: 3 times within 30 seconds on failure.
Prerequisites
Instantly Hypergrowth plan or higher (required for webhooks)
API key with all:all or appropriate webhook scopes
Public HTTPS endpoint for receiving webhook payloads
INSTANTLY_API_KEY environment variable set
Webhook Event Types
Event Type Trigger Key Payload Fields email_sentEmail delivered to recipient lead_email, campaign_id, stepemail_openedRecipient opens email lead_email, campaign_id, open_countemail_link_clickedRecipient clicks a link lead_email, campaign_id, link_urlreply_receivedRecipient replies lead_email, campaign_id, reply_textemail_bouncedEmail bounces lead_email, bounce_type, reasonlead_unsubscribedLead unsubscribes lead_email, campaign_idcampaign_completedAll leads in campaign processed campaign_id, campaign_nameaccount_errorSending account error email, error_type
lead_interestedLead marked interested lead_email, campaign_id
lead_not_interestedLead marked not interested lead_email, campaign_id
lead_meeting_bookedMeeting booked lead_email, campaign_id
lead_meeting_completedMeeting completed lead_email
lead_closedLead closed/won lead_email
lead_out_of_officeOOO reply detected lead_email
lead_wrong_personWrong person response lead_email
all_eventsSubscribe to everything Varies by event
Instructions
Step 1: Create Webhook via API import { instantly } from "./src/instantly" ;
async function createWebhook (const webhook = await instantly<{ id : string ; name : string }>("/webhooks" , {
method : "POST" ,
body : JSON .stringify ({
name : "CRM Sync — Replies & Meetings" ,
target_hook_url : "https://api.yourapp.com/webhooks/instantly" ,
event_type : "reply_received" ,
headers : {
"X-Webhook-Secret" : process.env .INSTANTLY_WEBHOOK_SECRET ,
},
}),
});
console .log (`Webhook created: ${webhook.id} ` );
for (const event of ["lead_interested" , "lead_meeting_booked" , "email_bounced" ]) {
await instantly ("/webhooks" , {
method : "POST" ,
body : JSON .stringify ({
name : `CRM Sync — ${event} ` ,
target_hook_url : "https://api.yourapp.com/webhooks/instantly" ,
event_type : event,
headers : { "X-Webhook-Secret" : process.env .INSTANTLY_WEBHOOK_SECRET },
}),
});
}
await instantly ("/webhooks" , {
method : "POST" ,
body : JSON .stringify ({
name : "All Events Monitor" ,
target_hook_url : "https://api.yourapp.com/webhooks/instantly/all" ,
event_type : "all_events" ,
headers : { "X-Webhook-Secret" : process.env .INSTANTLY_WEBHOOK_SECRET },
}),
});
}
Step 2: Build Event Handler import express from "express" ;
const app = express ();
app.use (express.json ());
app.post ("/webhooks/instantly" , async (req, res) => {
if (req.headers ["x-webhook-secret" ] !== process.env .INSTANTLY_WEBHOOK_SECRET ) {
return res.status (401 ).json ({ error : "Unauthorized" });
}
res.status (200 ).json ({ received : true });
const { event_type, data } = req.body ;
console .log (`Event: ${event_type} ` , JSON .stringify (data).slice (0 , 300 ));
try {
await routeEvent (event_type, data);
} catch (err) {
console .error (`Failed to process ${event_type} :` , err);
}
});
async function routeEvent (eventType : string , data : any switch (eventType) {
case "reply_received" :
await handleReply (data);
break ;
case "email_bounced" :
await handleBounce (data);
break ;
case "lead_interested" :
case "lead_meeting_booked" :
case "lead_closed" :
await handlePositiveOutcome (eventType, data);
break ;
case "lead_unsubscribed" :
await handleUnsubscribe (data);
break ;
case "campaign_completed" :
await handleCampaignComplete (data);
break ;
case "account_error" :
await handleAccountError (data);
break ;
default :
console .log (`Unhandled event: ${eventType} ` );
}
}
Step 3: Implement Event Handlers async function handleReply (data : {
lead_email: string ;
campaign_id: string ;
reply_text: string ;
}console .log (`Reply from ${data.lead_email} in campaign ${data.campaign_id} ` );
await crmClient.updateContact (data.lead_email , {
status : "replied" ,
lastReply : data.reply_text ,
lastActivity : new Date (),
});
await slackNotify ("#sales-replies" , {
text : `Reply from ${data.lead_email} :\n${data.reply_text.slice(0 , 500 )} ` ,
});
}
async function handleBounce (data : {
lead_email: string ;
bounce_type: string ;
reason: string ;
}console .log (`Bounce: ${data.lead_email} (${data.bounce_type} )` );
if (data.bounce_type === "hard" ) {
await instantly ("/block-lists-entries" , {
method : "POST" ,
body : JSON .stringify ({ bl_value : data.lead_email }),
});
console .log (`Added ${data.lead_email} to block list` );
}
}
async function handlePositiveOutcome (
eventType : string ,
data : { lead_email: string ; campaign_id: string }
) {
const statusMap : Record <string , string > = {
lead_interested : "interested" ,
lead_meeting_booked : "meeting_scheduled" ,
lead_closed : "closed_won" ,
};
await crmClient.updateContact (data.lead_email , {
status : statusMap[eventType] || eventType,
lastActivity : new Date (),
});
if (eventType === "lead_meeting_booked" ) {
await slackNotify ("#sales-wins" , {
text : `Meeting booked with ${data.lead_email} !` ,
});
}
}
async function handleUnsubscribe (data : { lead_email: string }await instantly ("/block-lists-entries" , {
method : "POST" ,
body : JSON .stringify ({ bl_value : data.lead_email }),
});
console .log (`Unsubscribed + blocked: ${data.lead_email} ` );
}
async function handleCampaignComplete (data : { campaign_id: string }const analytics = await instantly (`/campaigns/analytics?id=${data.campaign_id} ` );
console .log (`Campaign complete:` , analytics);
}
async function handleAccountError (data : { email: string ; error_type: string }console .error (`Account error: ${data.email} — ${data.error_type} ` );
await slackNotify ("#ops-alerts" , {
text : `Instantly account error: ${data.email} \nType: ${data.error_type} ` ,
});
}
Step 4: Manage Webhooks
async function listWebhooks (const webhooks = await instantly<Array <{
id : string ; name : string ; event_type : string ; target_hook_url : string ;
}>>("/webhooks?limit=50" );
for (const w of webhooks) {
console .log (`${w.id} : ${w.name} [${w.event_type} ] -> ${w.target_hook_url} ` );
}
}
async function testWebhook (webhookId : string await instantly (`/webhooks/${webhookId} /test` , { method : "POST" });
}
async function resumeWebhook (webhookId : string await instantly (`/webhooks/${webhookId} /resume` , { method : "POST" });
}
async function checkDeliveryHealth (const summary = await instantly ("/webhook-events/summary" );
console .log ("Webhook delivery summary:" , summary);
const byDate = await instantly ("/webhook-events/summary-by-date" );
console .log ("By date:" , byDate);
}
async function deleteWebhook (webhookId : string await instantly (`/webhooks/${webhookId} ` , { method : "DELETE" });
}
Key API Endpoints Method Path Purpose POST/webhooksCreate webhook subscription GET/webhooksList webhooks PATCH/webhooks/{id}Update webhook DELETE/webhooks/{id}Delete webhook POST/webhooks/{id}/testSend test event POST/webhooks/{id}/resumeResume paused webhook GET/webhook-eventsList webhook events GET/webhook-events/summaryDelivery summary
Error Handling Issue Cause Solution No events delivered Webhook not registered or paused Check GET /webhooks, resume if paused Duplicate events Retry delivery Deduplicate by event ID + timestamp Webhook paused automatically Too many delivery failures Fix endpoint, then POST /webhooks/{id}/resume 30s timeout Handler takes too long Return 200 immediately, process async Missing event_type Using custom label events Check custom_interest_value field
Resources
Next Steps For performance optimization, see instantly-performance-tuning.
