12-brief-landing-page

Dung khi can viet brief de XAY landing page moi hoac trang ban hang moi — cau truc section, copy tung khoi, yeu cau ky thuat, tracking va timeline giao dev. Kich hoat khi user nhac 'brief landing page', 'lam trang ban hang', 'can trang dich', 'thue dev lam landing', 'landing page can gi', 'viet noi dung cho trang'. Khong dung cho — trang DA CHAY ma khong ra don thi dung skill 68-cro-audit-trang; email HTML thi dung skill 49-html-email-template; danh sach asset cho ca campaign thi dung skill 41-campaign-asset-list.

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Repositório: minhnv0807/ai-business-skills
Última atividade na origem: 10 de agosto de 2026 às 14:41
Idioma detectado do SKILL.md: inglês
Estrelas: 540
Forks: 220

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29-dropshipping-mastery-global

Use when the user is launching or running a DROPSHIPPING business end to end — the full 12-phase pipeline: product research with winning criteria, Minea and PiPiAds, supplier sourcing on AliExpress, CJ, Spocket, and Zendrop, Shopify store and app setup, the 10-ads-per-week creative pipeline, interest and lookalike targeting, 3-5x markup and BE-ROAS math, customer service, and scaling. Trigger on 'start dropshipping', 'winning product research', 'Shopify store setup', 'AliExpress supplier', 'scale my dropshipping store', 'my store gets traffic and no sales'. Not for — only the ad copy, see `05-ad-copy-global`; only the product page, see `12-landing-page-brief-global`; only the account audit, see `21-ads-audit-global`; only pricing, see `17-pricing-strategy-global`.

2026-08-10

22-personal-brand-context-global

Use when starting work on a PERSONAL brand — a founder, coach, or creator, not a company: creates `.agents/personal-brand-context-global.md` covering story, expertise, audience, positioning, platforms, visual identity, and the asset inventory of style refs, face refs, logo, palette, and background, with region variants for US, EU, SEA, and LATAM. Skills 23 to 28 read it first. Trigger on 'personal brand setup', 'set up my founder brand', 'coach personal brand context', 'creator profile setup', 'the AI does not know my story', 'build my personal brand from zero'. Not for — a company or product brand, see `00-marketing-plan-global` and `product-marketing-context-global`; the 12-month strategy built on this, see `23-personal-brand-strategy-global`.

2026-08-10

23-personal-brand-strategy-global

Use when a PERSONAL brand — founder, coach, or creator — needs a 12-month strategy: niche selection with Ikigai and a 3x3 matrix, positioning statement, a three-chapter story arc, four content pillars with 28 topics, a five-stage authority ladder, and a Q1 to Q4 growth plan. Trigger on 'personal brand strategy', 'founder brand plan', 'coach positioning', 'creator strategy', 'what niche should I own', 'I post constantly and nothing compounds'. Also use when the user has followers and no direction. Not for — a company brand, see `58-positioning-global` and `00-marketing-plan-global`; the context file this reads first, see `22-personal-brand-context-global`; turning it into revenue, see `27-personal-brand-monetize-global`.

2026-08-10

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name	12-brief-landing-page
description	Dung khi can viet brief de XAY landing page moi hoac trang ban hang moi — cau truc section, copy tung khoi, yeu cau ky thuat, tracking va timeline giao dev. Kich hoat khi user nhac 'brief landing page', 'lam trang ban hang', 'can trang dich', 'thue dev lam landing', 'landing page can gi', 'viet noi dung cho trang'. Khong dung cho — trang DA CHAY ma khong ra don thi dung skill 68-cro-audit-trang; email HTML thi dung skill 49-html-email-template; danh sach asset cho ca campaign thi dung skill 41-campaign-asset-list.
metadata	{"version":"2.1.2","category":"content"}
triggers	["brief landing page","trang ban hang","trang thu lead","brief cho lap trinh vien lam landing","landing page","trang dich","code landing page","build landing page HTML","MVP landing page"]
output	File .md chua brief day du 7 section voi copy template, yeu cau ky thuat, A/B test plan, va tracking plan
related	["02-brief-chien-dich","05-copy-quang-cao","09-insight-khach-hang","10-tinh-kpi-nguoc","41-campaign-asset-list","46-brand-guideline","47-design-review","49-html-email-template","53-tracking-setup"]

Nguyen tac	Giai thich
1 muc tieu duy nhat	Moi trang chi phuc vu 1 hanh dong: dien form, dat lich, hoac mua hang
Khong navigation menu	Loai bo header menu — tranh user roi khoi trang
Khong link ngoai	Moi link phai anchor scroll xuong CTA, khong dan ra ngoai
Mobile-first	70%+ traffic tu mobile o Viet Nam — thiet ke mobile truoc, desktop sau
Toc do <3 giay	First Contentful Paint < 1.5s, Largest Contentful Paint < 3s
Yeu to khan cap	Countdown, so luong gioi han, deadline — luon co it nhat 1

Thiet bi	Tong chieu dai trang	Thoi gian doc trung binh
Mobile	6–8 man hinh cuon	90–120 giay
Desktop	4–5 man hinh cuon	60–90 giay

Thanh phan	Yeu cau	Gioi han ky tu
Headline	Noi ro loi ich chinh, khong chung chung	60 ky tu
Sub-headline	Giai thich ngan cach dat duoc loi ich	120 ky tu
CTA chinh	Dong tu + loi ich, mau cam (#ff6b00)	25 ky tu
Visual

name	12-brief-landing-page
description	Dung khi can viet brief de XAY landing page moi hoac trang ban hang moi — cau truc section, copy tung khoi, yeu cau ky thuat, tracking va timeline giao dev. Kich hoat khi user nhac 'brief landing page', 'lam trang ban hang', 'can trang dich', 'thue dev lam landing', 'landing page can gi', 'viet noi dung cho trang'. Khong dung cho — trang DA CHAY ma khong ra don thi dung skill 68-cro-audit-trang; email HTML thi dung skill 49-html-email-template; danh sach asset cho ca campaign thi dung skill 41-campaign-asset-list.
metadata	{"version":"2.1.2","category":"content"}
triggers	["brief landing page","trang ban hang","trang thu lead","brief cho lap trinh vien lam landing","landing page","trang dich","code landing page","build landing page HTML","MVP landing page"]
output	File .md chua brief day du 7 section voi copy template, yeu cau ky thuat, A/B test plan, va tracking plan
related	["02-brief-chien-dich","05-copy-quang-cao","09-insight-khach-hang","10-tinh-kpi-nguoc","41-campaign-asset-list","46-brand-guideline","47-design-review","49-html-email-template","53-tracking-setup"]

Thanh phan	Yeu cau
3–5 pain point	Liet ke van de cu the, dung ngon ngu cua khach hang
Hau qua	Neu khong giai quyet thi sao?
Cam xuc	Dung tu gay dong cam: met moi, lo lang, chan nan, mat tu tin

Thanh phan	Yeu cau
Gioi thieu giai phap	2–3 cau ngan, khong viet qua dai
3–4 buoc hoat dong	So hoa quy trinh: Buoc 1 → Buoc 2 → Buoc 3 → Ket qua
Diem khac biet	3 USP so voi doi thu hoac phuong phap cu
Visual	Hinh anh/icon minh hoa tung buoc

Thanh phan	Yeu cau	So luong
Testimonial	Ten that, hinh that, ket qua cu the	3–5
So lieu	Tong khach, danh gia TB, nam kinh nghiem	3–4 so
Logo doi tac	Neu la B2B hoac co brand lon	4–6 logo
Truoc/Sau	Hinh anh so sanh ket qua	2–3 cap
Video review	Khach hang chia se trai nghiem	1–2 video

Thanh phan	Yeu cau
Headline form	Nhac lai loi ich + khan cap
So truong form	Toi thieu: Ten + SĐT (2 truong). Toi da: + Email + 1 truong tuy chon
CTA button	Mau cam (#ff6b00), kich thuoc lon, noi bat
Cam ket	"Thong tin bao mat" hoac "Tu van mien phi, khong rang buoc"
Khan cap	Countdown timer hoac "Con [X] slot trong thang nay"

Loai cau hoi	Vi du
Gia ca	"Chi phi bao nhieu? Co phat sinh khong?"
Hieu qua	"Bao lau thay ket qua?"
An toan	"Co tac dung phu khong?"
Quy trinh	"Dang ky nhu the nao?"
Doi thu	"Khac gi voi [doi thu/phuong phap khac]?"
Cam ket	"Co bao hanh/hoan tien khong?"
Thoi gian	"Mat bao lau?"

Thanh phan	Yeu cau
Headline	Tom tat toan bo gia tri trong 1 cau
CTA button	Giong Section 5, mau cam, kich thuoc lon
Khan cap	Nhac lai deadline/gioi han
Lien he truc tiep	SĐT hotline + link Zalo/Messenger (cho nguoi khong muon dien form)

	MVP	Production
Muc tieu	Nguoi duyet xem va chot huong trong 15 phut	Trang that de chay ads
Thoi gian	30 phut — vuot la dang over-engineer	1-2 ngay
Font	Font he thong (Arial / system-ui)	Font brand that
Copy	Placeholder, dung do dai that	Copy that da duyet
Anh	O mau xam co ghi kich thuoc	Anh that, da nen
Pixel / tracking	Khong	Day du
Responsive	Chi kiem tra khong vo layout	Hoan chinh 375px / 768px / 1440px

Muc tieu / loai traffic	Thu tu section
Lead gen — traffic lanh	Hero → Van de → Giai phap → Bang chung → Form → FAQ → Final CTA
Traffic am (retarget, da biet brand)	Offer → Khan cap → Bang chung → Form
Khoa hoc / su kien	Hero → Gioi thieu → Noi dung chuong trinh → Nguoi day → Testimonial → Bang gia → FAQ → Form
Booking dich vu local	Hero → Bang chung → Quy trinh → Bang gia → Form dat lich → FAQ

#	Khoi	Bat buoc	Noi dung toi thieu
1	Hero	Co	Pre-headline (nhan nho) · Headline theo loi ich (khong theo tinh nang) · Sub-headline 1-2 cau · CTA chinh · social proof ngan ("X nguoi da tham gia" / so sao) · anh that (khong dung anh stock chung chung)
2	Van de	Co	3 noi dau: icon + tieu de + 1 cau mo ta · cau chuyen tiep: "Neu ban gat dau voi it nhat 1 dieu tren..."
3	Giai phap	Co	Tieu de "Day la cach [brand] giai quyet..." · 3-5 y co dau tick · anh minh hoa hoac demo that
4	Bang chung xa hoi	Co	2-3 the testimonial: avatar that + ten + vai tro + trich dan that · kem so lieu ("200+ hoc vien", "ROAS 4.2x")
5	Offer / bang gia	Tuy	Ten goi + nhan "Pho bien nhat" · gia goc gach ngang + gia hien tai · danh sach bao gom · bonus · khan cap ("con X suat" / "uu dai den [ngay]") · CTA lon · cam ket ("hoan tien trong X ngay")
6	FAQ	Nen co	5-7 cau xu ly rao can cuoi, dang accordion
7	Final CTA	Co	Nhac lai khan cap · form hoac nut CTA · tin hieu tin cay (logo, cam ket, hotline)

Moc	Viec	Nguoi lam	Gate
T-14	Doc brief chien dich, chot landing page nam trong danh sach asset	Designer / Dev	`41-campaign-asset-list`
T-7	Dung MVP trong 30 phut → gui duyet	Designer / Dev	Duyet huong trong 15 phut (`47-design-review`)
T-6	Sua theo gop y MVP (1 vong)	Designer / Dev
T-5	Build ban Production day du (landing page la asset phuc tap — lam som nhat)	Designer / Dev
T-3	Gan tracking, test form, test toc do	Performance	`53-tracking-setup`
T-1	Kiem tra cuoi cung theo conversion checklist	Performance + Lead	Pre-launch check
T-0	Go live truoc khi bat ads		Khong bat ads truoc khi landing page da test xong

12-brief-landing-page

Informações da origem

Opções de instalação

Revise os arquivos de origem

Mais deste repositório

Brief Landing Page

Thu thap thong tin

Nguyen tac cot loi

1 page — 1 goal — 1 CTA

Phan bo do dai theo thiet bi

Cau truc 7 section

Section 1 — Hero (Man hinh dau tien)

Mais deste repositório

Brief Landing Page

Thu thap thong tin

Nguyen tac cot loi

1 page — 1 goal — 1 CTA

Phan bo do dai theo thiet bi

Cau truc 7 section

Section 1 — Hero (Man hinh dau tien)

Section 2 — Van de (Problem Agitation)

Section 3 — Giai phap (Solution + How it works)

Section 4 — Bang chung xa hoi (Social Proof)

Section 5 — Form thu lead / CTA chinh

Section 6 — FAQ (Xu ly phan doi)

Section 7 — Final CTA (Chot)

Yeu cau ky thuat

Analytics Tracking Plan

A/B Test Plan

Template ket qua

Khau BUILD — tu brief den trang HTML chay duoc

Buoc 1 — Chon mode truoc khi viet dong code dau tien

Buoc 2 — Map section theo muc tieu (khong phai luc nao cung 7 section)

Buoc 3 — Thu tu build cac khoi

Buoc 4 — Form va tracking

Buoc 5 — Conversion checklist ky thuat (truoc khi go live)

Buoc 6 — Timeline chuan trong chien dich

Lien ket skill

Checklist chat luong

Noi dung

Thiet ke

Ky thuat

Truoc khi go live

Khi tu build HTML