| name | twitter-content-creator |
| description | Create viral Twitter/X content including articles, single posts, and threads. Use when writing content for social media, optimizing hooks, or structuring posts for maximum engagement. |
| version | 1.0.0 |
| author | Agent Zero |
| tags | ["social-media","twitter","content","writing","viral","hooks"] |
| trigger_patterns | ["write a tweet","create twitter post","write a thread","viral content","twitter hook","X article","social media post","content creator","improve my tweet","make this viral"] |
Twitter/X Content Creator
When to Use
Activate this skill when:
- Writing new Twitter/X content (posts, threads, articles)
- Optimizing existing content for better engagement
- Crafting attention-grabbing hooks
- Adapting long-form content to social media
- Creating content for business, technical, or creative audiences
- Building authority and generating warm leads through content
Core Philosophy
Every word must earn its place.
Great Twitter/X content combines:
- Clarity: Simple words, complex ideas
- Tension: Contrarian takes, pattern interrupts, unresolved questions
- Authority: Proof over promises, specifics over generalities
- Value: Reader-first, save-worthy insights
The goal isn't just engagement—it's making readers believe in your perspective and want to share your ideas.
Content Types
This skill covers three primary formats:
| Format | Length | Best For | See Reference |
|---|
| Single Post | 1 tweet (280 chars) | Quick insights, hot takes, one-liners | references/post-writing-guide.md |
| Thread | 3-8 tweets | Storytelling, frameworks, step-by-step | references/thread-writing-guide.md |
| X Article | 1,000-4,000 words | Deep dives, comprehensive guides | references/article-writing-guide.md |
The Writing Process
Step 1: Choose Your Format
Ask: What depth does this idea deserve?
- One insight → Single post
- Connected ideas or story → Thread
- Framework + implementation → X Article
Step 2: Identify the Core Tension
Every piece needs a hook that creates cognitive dissonance:
- What commonly accepted belief is wrong?
- What counterintuitive pattern have you noticed?
- What painful truth are people avoiding?
Examples:
- "Most productivity advice makes you less productive"
- "The best marketers don't sell—they diagnose"
- "Your first 10 customers matter more than your first 1,000"
Step 3: Write the Hook First
The first line determines everything. Spend 50% of your time here.
See references/hook-techniques.md for 8 proven hook frameworks.
Step 4: Build Body Content
- Short paragraphs (1-3 sentences max)
- One idea per chunk
- Heavy whitespace
- Bold for emphasis (sparingly)
- Never use emojis or hashtags (unless specifically requested)
Step 5: End with Momentum
- Single posts: End on a punchline or quotable insight
- Threads: Memorable takeaway that ties everything together
- Articles: Integration framework that makes action inevitable
Voice & Style Guidelines
Universal Principles
| ✅ Do This | ❌ Avoid This |
|---|
| Write in 8th-9th grade vocabulary | Jargon without explanation |
| Use conversational contractions | Corporate or academic tone |
| First-person authority when sharing experience | Generic "you should" advice |
| Direct second-person address | Passive constructions |
| Declarative statements with few hedges | "I think," "maybe," "sort of" |
| Specifics as proof | Vague promises |
Tonal Checkpoints
Before publishing, verify:
Hook Selection Guide
| Hook Type | Use When | See Details |
|---|
| Extreme | Making a bold claim | §references/hook-techniques.md |
| AIDA | Educational content | §references/hook-techniques.md |
| PAS | Problem-solving content | §references/hook-techniques.md |
| BAB | Transformation stories | §references/hook-techniques.md |
| Emotional | Personal stories | §references/hook-techniques.md |
| Results | Proof/authority building | §references/hook-techniques.md |
| Client | Credibility/social proof | §references/hook-techniques.md |
| Idea | Thought leadership | §references/hook-techniques.md |
Format-Specific Workflows
For Single Posts
Structure:
- Hook (contrarian or insight-driven)
- Body (1-2 short paragraphs, concrete proof)
- Optional CTA (only if natural)
Length: Under 280 characters (Twitter) or concise for X
Example:
"Most productivity advice makes you less productive.
The real hack? Do one thing until it's done.
Multitasking is just rapid task-switching with extra anxiety."
See full guide: references/post-writing-guide.md
For Threads
Structure:
- Max 8 tweets
- Each tweet = one complete idea or proof point
- Start with tension-based hook (no "thread below" phrasing)
- Build logically or narratively
- End with memorable takeaway
Flow:
- Hook (the tension)
- Context (why this matters)
3-6. Body (evidence, examples, framework)
- Synthesis (the insight)
- Takeaway (what to do with it)
See full guide: references/thread-writing-guide.md
For X Articles
Structure (Dan Koe 170M view format):
- Clickbait-utility headline
- Contrarian opening hook
- Problem diagnosis (sections I-V)
- Protocol/solution (section VI)
- Integration framework (section VII)
Formatting:
- Roman numeral sections (I, II, III...)
- ~4,000 words with heavy whitespace
- Progressive reveal: philosophy → framework → protocol
- Borrowed authority (quotes from recognized experts)
- Specific protocol with granular timestamps
See full guide: references/article-writing-guide.md
Adaptation Guidelines
From Video to Article
When converting video transcripts:
- Extract the core thesis and supporting points
- Remove verbal filler and transitions
- Add structural signposts (headers, section breaks)
- Expand on implicit ideas the speaker assumed audience knew
- End with actionable integration steps
From Long-Form to Thread
- Identify 5-7 key ideas
- Write each as standalone but connected tweets
- Ensure each tweet provides value independently
- Create narrative flow between tweets
- First tweet must work without context
From Article to Single Post
- Find the single most quotable insight
- Strip to core tension + proof
- Add punchline or question
Quality Checklist
Before delivering content, verify:
Hook Quality
Body Quality
Technical Quality
Engagement Quality
Reference Materials
| File | Contents |
|---|
references/article-writing-guide.md | Dan Koe's 170M view article structure and techniques |
references/hook-techniques.md | 8 proven hook frameworks with examples |
references/post-writing-guide.md | Single post structure and optimization |
references/thread-writing-guide.md | Multi-tweet thread architecture |
Example Workflow
User: "Help me write a thread about why most AI tools fail"
Agent:
- Identify format: Thread (3-8 tweets) for moderate depth
- Find tension: "Most AI tools fail because they're built backwards"
- Select hook type: PAS (Problem → Agitation → Solution)
- Draft structure:
- Hook: The backwards-building problem
- Context: Why feature-first fails
- Proof: Examples of failed vs. successful approaches
- Framework: How to build AI tools that work
- Takeaway: The mindset shift needed
- Write with tight, quotable language
- Deliver with formatting optimized for Twitter/X
Remember
Your job isn't to explain—it's to make readers believe.
Every piece of content should feel like:
- A secret someone needed to hear
- An insight that changes how they see something
- A perspective worth stealing to sound smart
When in doubt: cut words, add tension, make it quotable.