| name | seo-checklist |
| description | SEO technical checklist and publishing reference. Meta tags, schema markup, llms.txt, topical authority, internal linking rules, Core Web Vitals targets, and image optimization. The agent uses this when publishing content. You can use it to audit existing pages. |
| metadata | {"openclaw":{"version":"1.0","author":"Matt Berman","emoji":"✅","homepage":"https://bigplayers.co","user-invocable":true,"category":"seo","requires":{"env":[],"tools":[]}}} |
SEO Checklist — Technical Publishing Reference
Every piece of content needs the basics done right. This checklist is what the SEO Agent references when publishing, and what you can use to audit any existing page.
Not a skill with scripts. A reference document with every technical detail you need to get right before hitting publish.
What's Covered
See CHECKLIST.md for the full reference:
- Meta Tags — Title, description, Open Graph, Twitter Cards. Character limits, formatting rules, examples.
- Schema Markup — JSON-LD templates for Article, FAQ, HowTo, and Organization. Copy-paste ready.
- llms.txt — The new standard for telling AI crawlers what your site is about. Template included.
- Topical Authority — Hub and spoke model, internal linking rules, topical map planning.
- Technical Basics — Sitemap, robots.txt, canonical URLs, Core Web Vitals targets.
- Image Optimization — Compression, formats, alt text, lazy loading, layout shift prevention.
- URL Structure — Short, descriptive, keyword-rich, no dates.
How the Agent Uses This
When SEO Forge generates content, it references this checklist to:
- Generate proper meta tags within character limits
- Build JSON-LD schema markup (Article + FAQ minimum)
- Structure internal links following hub-and-spoke rules
- Ensure images have alt text and proper dimensions
- Create clean, keyword-rich URLs
When SEO Health runs audits, it checks pages against these standards.
How You Use This
Run through the checklist before publishing any page. Or use it to audit existing content:
- Open CHECKLIST.md
- Check each section against your page
- Fix what's missing
- Publish with confidence
The checklist is the floor, not the ceiling. Every item here is table stakes. The content itself is what wins.
