// Help users get promoted at work. Use when someone is preparing for a promotion conversation, building their case for advancement, trying to understand what's blocking their promotion, or figuring out how to get to the next level in their career.
Help users create and run AI evaluations. Use when someone is building evals for LLM products, measuring model quality, creating test cases, designing rubrics, or trying to systematically measure AI output quality.
Help users define AI product strategy. Use when someone is building an AI product, deciding where to apply AI in their product, planning an AI roadmap, evaluating build vs buy for AI capabilities, or figuring out how to integrate AI into existing products.
Help users synthesize and act on customer feedback. Use when someone is analyzing NPS responses, processing support tickets, reviewing user research, synthesizing feedback from multiple channels, or trying to identify patterns in customer input.
Help users apply behavioral science to product design. Use when someone is designing for habit formation, reducing friction, applying psychology to UX, increasing retention through behavioral principles, or using nudges to influence user behavior.
Help users craft compelling brand narratives. Use when someone is defining brand strategy, writing company positioning, creating pitch narratives, developing messaging frameworks, or trying to make their company story more memorable.
Help users build and scale their sales organization. Use when someone is hiring their first salespeople, deciding when to bring on sales leadership, structuring sales compensation, or transitioning from founder-led sales.
| name | building-a-promotion-case |
| description | Help users get promoted at work. Use when someone is preparing for a promotion conversation, building their case for advancement, trying to understand what's blocking their promotion, or figuring out how to get to the next level in their career. |
Help the user build a compelling case for promotion using strategies from 17 product leaders.
When the user asks for help with getting promoted:
Ian McAllister: "I never talked to my manager about promotion. I just focused on growing my book of business. The result was I got promoted several times." Optimize for impactâpromotions follow.
Christian Idiodi: "I'm promoting you to do the job, not to learn the job." You need to already be performing at the next level before the title comes. Practice "director things" before you're a director.
Claire Vo: "The conversation needs to be about what you being in a different position does for the company. Instead of 'I want to be a director,' say 'You have nine direct reportsâyou need leverage here.'"
Ethan Evans: "(1) Do your current job well. (2) Ask your boss how you can help. (3) Do what they ask. (4) Say 'Is there work that helps you AND helps me reach my goal?' (5) Repeat." Build partnership, not pressure.
Jeffrey Pfeffer: "No one is going to promote you if they don't know who you are. Competence alone is insufficient. You must have visibility to match your substance."
Jiaona Zhang: "Be known for something specificâcomplex launches, technical depth, regulatory expertise. When you're known for excellence, responsibility flows to you naturally."
Julie Zhuo: "You don't need the title to do manager tasks. Mentor an intern. Lead a process. Be an onboarding buddy. Prove competency before asking for the role."
Jackie Bavaro: "Say 'I'd like to grow into X at some point in the future. What should I work on now so I'll be ready?' This brings your manager onto your side instead of making them defensive."
Nikhyl Singhal: Four common blockers: (1) Lack of advocacyâno one is championing you. (2) Role doesn't exist at your company. (3) Impatienceâyou're not ready yet. (4) Development gap you're not seeing.
Tamar Yehoshua: "You're not going to get the next job unless you do really well at the one you're in. Knock it out of the park. Master the table stakes before reaching for more."
For all 22 insights from 17 guests, see references/guest-insights.md