| name | list-growth-designer |
| slug | aaron-list-growth-designer |
| displayName | List Growth Designer · 邮件列表增长 |
| summary | 邮件列表增长/lead magnet/双重确认/推荐环 |
| version | 19.0.0 |
| description | Use when the user asks to "grow my email list", "design a lead magnet / signup incentive", "set up double opt-in", or "plan a referral / recommendation loop"; produces a list-growth plan — acquisition channels, lead-magnet / incentive concepts, a compliant double-opt-in capture-flow spec, referral-loop mechanics, and subscriber-growth / cost-per-opt-in targets (labeled Estimated) — that feeds SEND-S (consent quality captured at acquisition) and SEND-N (lifecycle entry). Not for the signup page/popup UX itself — use landing-optimizer; not for recording the opt-in — use consent-registry; not for the confirmation-email copy — use email-creative-builder. 邮件列表增长/lead magnet/双重确认/推荐环 |
| license | Apache-2.0 |
| compatibility | Claude Code and compatible agent-skill hosts |
| homepage | https://github.com/aaron-he-zhu/aaron-marketing-skills |
| when_to_use | Use when planning how to grow an owned email list: choosing acquisition channels, designing a lead magnet or signup incentive, speccing a compliant (double-)opt-in capture flow, or building a referral / recommendation loop. Also when the user wants subscriber-growth or cost-per-opt-in targets. The strategy layer above the signup page (landing-optimizer) and the opt-in record (consent-registry). |
| argument-hint | <growth goal / audience / offer> [channels] [jurisdiction] |
| metadata | {"author":"aaron-he-zhu","version":"19.0.0","discipline":"email","phase":"setup","geo-relevance":"low","hermes":{"tags":["marketing","email","setup"],"category":"email"},"openclaw":{"emoji":"✉️","homepage":"https://github.com/aaron-he-zhu/aaron-marketing-skills"}} |
List Growth Designer
Plans how to grow an owned email list — acquisition channels, lead-magnet / incentive concepts, a compliant opt-in capture-flow spec, and referral-loop mechanics — and defines the growth metrics that gate whether it is working. It is the strategy layer at the top of the funnel: it decides what to offer and how subscribers enter, so that consent is captured cleanly (the upstream of the SEND-S2 red line) and each new subscriber lands in a lifecycle (SEND-N). It does not build the signup page, write the confirmation email, or record the opt-in — it hands those to the owning skills.
Scope guard: this skill designs the growth strategy + a compliant capture-flow spec only. It does not build the signup form / popup UX (that is landing-optimizer), write the welcome / double-opt-in confirmation emails (that is email-creative-builder for copy and email-sequence-designer for the flow), record the opt-in (consent-registry is the sole writer of memory/consent/), compute the EQS or run the vetoes (email-quality-auditor), or model newsletter monetization (newsletter-monetization-planner). It works one lever — acquisition — and hands off.
Quick Start
Plan how to grow my email list for [audience]. Current signup: [where/how]. Goal: [+N subscribers / rate] over [period].
Design a lead magnet + a compliant double-opt-in flow for [offer]. Jurisdiction: [US / EU / Canada].
Set up a referral / recommendation loop for my newsletter — here's the current list size and signup source.
Skill Contract
Expected output: a list-growth plan (channels + lead-magnet / incentive concepts), a compliant opt-in capture-flow spec (single vs double opt-in, what consent evidence to capture at the point of signup), referral-loop mechanics, subscriber-growth / cost-per-opt-in targets (labeled Estimated / User-provided), and the standard handoff summary.
- Reads: growth goal + audience + offer; the current signup point(s) and source; existing list size + growth history (own ESP export);
~~web analytics signup-conversion data (own); the compliance jurisdiction. Consult for the current consent/suppression state so growth does not re-acquire suppressed contacts.
