blotato-skills

Capture or update a small business owner's brand brief — what they sell, who buys, the action they want readers to take, recent stories, and voice. Saves to brand-brief.md so other content skills can reference it. Triggers on "set up my brand," "update my business info," "save my brand voice," or when other skills need brand context and the file is missing.

Guides a beginner marketer end-to-end from "I don't know what to post" to a scheduled social post. Auto-runs brand-brief, idea brainstorm, post-writer, and post-grader in one conversation. Triggers on broad asks like "help me post something," "I want to start posting," "write me a post but I don't know what about," or any vague content request.

Grade a social media post for VIRALITY. Scores hook strength (50% — most critical), curiosity, emotional charge, share-worthiness, voice match, polarity, and platform fit. Returns a score out of 10, a scorecard, and the top 3 fixes ranked by impact. Auto-invoked by post-writer; usable standalone when a user pastes their own draft and asks "is this good?" or "grade this post."

Schedule a finished social post to one or more platforms via the Blotato API. Handles single-platform and multi-platform scheduling, fetches connected accounts, applies a final pre-publish check, and returns scheduled time + post IDs. Triggers on "schedule this," "post this to [platform]," or as the final step in content-coach and post-writer flows. Falls back to saving the post as a copy-paste file if Blotato isn't configured.

Write a complete social media post (hook + body + CTA) from a topic or idea, sized for the target platform. Reads brand-brief.md for voice and audience context, applies proven hook patterns, and auto-runs post-grader as a final quality pass before returning the post. Triggers on "write me a post about X," "draft a [platform] post," or any specific writing request with a topic.

Turns one long-form input (blog post, newsletter, YouTube transcript, or script) into 3 platform-native LinkedIn posts, 5 X/Twitter threads, and 2 short-form video scripts for Reels/TikTok. Extracts the core themes first, opens every output with a tested hook from the viral-hooks library, sizes each to its platform, and runs post-grader before returning. Triggers on "repurpose this," "turn this into posts," "break this into content," or any paste of long content with a request for multiple posts.

A curated library of 100 proven viral hook frameworks across 13 categories (Receipts, Contrarian, Negative Frame, Stolen Lessons, Curiosity Gap, and more). Picks the strongest hook pattern for a given topic and platform, fills it in, generates 3 variations, and runs the first-3-words test. Triggers on "give me a hook for X," "write hook options," "my intro is boring," or any request for an opening line. Auto-invoked by post-writer and repurpose to open every draft with a tested hook instead of a generic AI intro.