| name | forecast-competitive-response |
| description | This skill should be used when the user asks "how will competitors react to this," "will this move invite retaliation," "war-game this decision," or has a planned strategic move that needs competitor response forecasted from their actual incentive structure, not generic assumption.
|
| allowed-tools | Read, Grep, Glob |
| metadata | {"version":"0.3.0","owner":"market-intelligence practice","review_cadence":"quarterly","work_shape":"hypothesis-driven-analysis","permission_tier":"advisory","output_class":"draft-for-review","sourcing_policy":"volatile-facts-must-be-sourced"} |
Forecast Competitive Response
When to use
CI analysts and strategy leads war-gaming a planned move — ground predictions in competitor incentive structures, not generic "they'll probably react."
What this skill does not do
- Does not build incentive maps from scratch — route to
/market-intelligence:map-incentives if structures are unknown.
- Does not map the landscape — use
/market-intelligence:map-competitive-landscape for strategic groups.
- Does not recommend whether to proceed — surfaces retaliation scenarios; strategist decides.
Preconditions
| Input | If missing |
|---|
| Planned move stated precisely | Ask once to narrow scope, scale, timing |
| Competitor set or strategic groups | Halt — route to map-competitive-landscape or ask user to name competitors |
| Incentive structures per competitor | Proceed with [PROVISIONAL] — flag predictions as low confidence; route to map-incentives |
Provisional mode
Without incentive maps: label CONFIDENCE: structured first pass; tag every retaliation prediction [review]; do not present generic industry assumptions as grounded forecasts.
Trust spine
- Confidence bands (
hypothesis-driven-analysis):
- High: Move precise, incentive maps available, visibility/threat classified per competitor with falsifiable retaliation hypotheses.
- Medium: Some incentive gaps; predictions stated as hypotheses with explicit assumptions.
- Low: No incentive data — scenario sketch only, not a forecast.
- Failure modes:
- Strategic advice vs. support: "Plan survives predicted response" is a test result, not a go/no-go; strategist owns the decision.
- Client confidentiality: Competitor intelligence may be sensitive — CONFIDENTIAL header per plugin
CLAUDE.md.
- Accountability gap: Each retaliation hypothesis tagged
[review] where incentive grounding is thin.
- Analytical Rigor: MECE competitor coverage; falsifiable retaliation levers named, not "they'll react."
- Incentive Gaming: N/A — external competitor focus.
- Escalation triggers: Move threatens multiple core-position competitors simultaneously; plan only works in no-response case — flag explicitly.
Workflow
- State the planned move precisely.
- For each relevant competitor (use
map-competitive-landscape strategic groups if available), get or build incentive structure (map-incentives) and assess: does this move threaten something they'd defend hard?
- Classify visibility and threat level per competitor: visible + threatens core = retaliation likely; quiet + low priority = unlikely; in-between cases reasoned explicitly.
- For every "retaliation likely" competitor, state the plausible response — specific lever (price, copycat feature, channel, PR) grounded in incentive structure and capability.
- Stress-test the plan against predicted response: does the move still make sense if retaliation happens? If only works in no-response case, say so directly.
- MECE/falsifiability check before output: every named competitor covered; each retaliation hypothesis states what would falsify it.
Output format
CONFIDENCE: [defensible recommendation | structured first pass]
PLANNED MOVE: [precise statement]
[Competitor] — Strategic group: [...] — Threatens their priority: [yes/no, which priority]
Visibility: [visible/quiet] — Retaliation likelihood: [likely/unlikely/uncertain]
If likely: Predicted response: [specific lever, grounded in their incentive structure]
[repeat per competitor]
PLAN SURVIVES PREDICTED RESPONSE: [yes/no] — [if no, what changes]
Worked example
Input: SaaS vendor plans 30% price cut on mid-market tier. Competitor A (same segment, volume-incented sales) and B (enterprise-focused, different group).
Expected output (excerpt):
CONFIDENCE: structured first pass
PLANNED MOVE: 30% price cut on mid-market tier, effective Q3
Competitor A — Strategic group: mid-market workflow — Threatens their priority: yes (core ARR segment)
Visibility: visible — Retaliation likelihood: likely
If likely: Predicted response: matching discount on comparable tier within 60 days [review]
Competitor B — Strategic group: enterprise suite — Threatens their priority: no
Visibility: visible — Retaliation likelihood: unlikely
PLAN SURVIVES PREDICTED RESPONSE: uncertain — plan assumes net win rate gain; if A matches, margin impact may erase volume benefit [review]
Quality checks before delivering
Propose profile update
When a stable convention surfaces during this run (thresholds, naming, tone, output format, or recurring corrections), propose a profile update: show the exact diff against ~/.claude/plugins/config/claude-for-strategy/market-intelligence/CLAUDE.md (org-wide facts go to org-profile.md), ask for confirmation, and write only on yes. Only /market-intelligence:practice-setup auto-applies a full profile write.
Outputs
Follows plugin CLAUDE.md § Outputs. Next: revise move, run map-incentives for thin competitors, or escalate to corp strategy.