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Core principles of SEO including E-E-A-T, Core Web Vitals, technical foundations, content quality, and how modern search engines evaluate pages. This skill explains *why* SEO works, not how to execute specific optimizations.
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基于 SOC 职业分类
Persistent memory system for AI agents following Model Context Protocol (MCP). Use for storing long-term memories across sessions, semantic search of past knowledge, building knowledge graphs, auto-injecting context, deduplicating memories, syncing to cloud storage. Essential for agents that need to remember decisions, solutions, preferences, and learned patterns over time.
Persistent memory system for AI agents following Model Context Protocol (MCP). Use for storing long-term memories across sessions, semantic search of past knowledge, building knowledge graphs, auto-injecting context, deduplicating memories, syncing to cloud storage. Essential for agents that need to remember decisions, solutions, preferences, and learned patterns over time.
Master REST and GraphQL API design principles to build intuitive, scalable, and maintainable APIs that delight developers. Use when designing new APIs, reviewing API specifications, or establishing API design standards.
API design principles and decision-making. REST vs GraphQL vs tRPC selection, response formats, versioning, pagination.
Complete App Store Optimization (ASO) toolkit for researching, optimizing, and tracking mobile app performance on Apple App Store and Google Play Store
Create SEO-optimized marketing content with consistent brand voice. Includes brand voice analyzer, SEO optimizer, content frameworks, and social media templates. Use when writing blog posts, creating social media content, analyzing brand voice, optimizing SEO, planning content calendars, or when user mentions content creation, brand voice, SEO optimization, social media marketing, or content strategy.
| name | seo-fundamentals |
| description | Core principles of SEO including E-E-A-T, Core Web Vitals, technical foundations, content quality, and how modern search engines evaluate pages. This skill explains *why* SEO works, not how to execute specific optimizations. |
| allowed-tools | Read, Glob, Grep |
Foundational principles for sustainable search visibility. This skill explains how search engines evaluate quality, not tactical shortcuts.
E-E-A-T is not a direct ranking factor. It is a framework used by search engines to evaluate content quality, especially for sensitive or high-impact topics.
| Dimension | What It Represents | Common Signals |
|---|---|---|
| Experience | First-hand, real-world involvement | Original examples, lived experience, demonstrations |
| Expertise | Subject-matter competence | Credentials, depth, accuracy |
| Authoritativeness | Recognition by others | Mentions, citations, links |
| Trustworthiness | Reliability and safety | HTTPS, transparency, accuracy |
Pages competing in the same space are often differentiated by trust and experience, not keywords.
Core Web Vitals measure how users experience a page, not whether it deserves to rank.
| Metric | Target | What It Reflects |
|---|---|---|
| LCP | < 2.5s | Loading performance |
| INP | < 200ms | Interactivity |
| CLS | < 0.1 | Visual stability |
Important context:
Technical SEO ensures pages are accessible, understandable, and stable.
| Element | Purpose |
|---|---|
| XML sitemaps | Help discovery |
| robots.txt | Control crawl access |
| Canonical tags | Consolidate duplicates |
| HTTP status codes | Communicate page state |
| HTTPS | Security and trust |
| Factor | Why It Matters |
|---|---|
| Page speed | User satisfaction |
| Mobile-friendly design | Mobile-first indexing |
| Clean URLs | Crawl clarity |
| Semantic HTML | Accessibility & understanding |
| Element | Principle |
|---|---|
| Title tag | Clear topic + intent |
| Meta description | Click relevance, not ranking |
| H1 | Page’s primary subject |
| Headings | Logical structure |
| Alt text | Accessibility and context |
| Dimension | What Search Engines Look For |
|---|---|
| Depth | Fully answers the query |
| Originality | Adds unique value |
| Accuracy | Factually correct |
| Clarity | Easy to understand |
| Usefulness | Satisfies intent |
Structured data helps search engines understand meaning, not boost rankings directly.
| Type | Purpose |
|---|---|
| Article | Content classification |
| Organization | Entity identity |
| Person | Author information |
| FAQPage | Q&A clarity |
| Product | Commerce details |
| Review | Ratings context |
| BreadcrumbList | Site structure |
Schema enables eligibility for rich results but does not guarantee them.
Search engines evaluate output quality, not authorship method.
There is no fixed ranking factor order. However, when competing pages are similar, importance tends to follow this pattern:
| Relative Weight | Factor |
|---|---|
| Highest | Content relevance & quality |
| High | Authority & trust signals |
| Medium | Page experience (CWV, UX) |
| Medium | Mobile optimization |
| Baseline | Technical accessibility |
Technical SEO enables ranking; content quality earns it.
SEO fundamentals should be validated using multiple signals, not single metrics.
| Area | What to Observe |
|---|---|
| Visibility | Indexed pages, impressions |
| Engagement | Click-through, dwell time |
| Performance | CWV field data |
| Coverage | Indexing status |
| Authority | Mentions and links |
Key Principle: Sustainable SEO is built on useful content, technical clarity, and trust over time. There are no permanent shortcuts.
