claude-copy

Master orchestrator of the 22 copy skills in the Prometheus library. Receives a brief or copy task and decides which skills to use, in what order, and how to combine them for the ideal result. Activate when the user has a complete copy task, doesn't know where to start, needs a copy strategy, or wants to know which tools to use for a specific project.

Writes paid ad copy for Facebook, Instagram, YouTube, Google, and TikTok using the Hormozi chunking method and 10 proven ad frameworks. Activate when the user asks for an ad, paid ad, ad script, ad creative brief, hook, Facebook ad, Instagram ad, YouTube ad, Google ad, or any short-form persuasive copy designed to stop a scroll and generate a click.

Writes complete, high-converting landing page copy for any page type (squeeze, short-form, long-form, VSL, funnel). Activate when the user asks for a landing page, sales page, opt-in page, squeeze page, VSL page, funnel page, or any standalone page designed to convert visitors into leads or buyers.

Writes webinar scripts, presentation flows, and sales sequences for live, evergreen, or hybrid webinars. Activate when the user asks for a webinar script, webinar outline, pitch script, online presentation, virtual sales event, or any structured live or recorded selling presentation.

Transforms features into emotional and practical benefits using the BBQ vs. meat technique. Activate when the user asks how to present product characteristics, how to write a benefits page, how to translate technical features into customer language, or when copy lists features but fails to create desire.

Writes persuasive bullets and subheads for landing pages, sales letters, and emails. Activate when the user asks for bullets, benefit points, feature lists, subheads, value proposition items, or any persuasive list in copy.

Builds credibility in copy using the 4-Legged Stool Test. Activate when the user asks how to earn the reader's trust, prove authority, validate a product, add credentials, or when copy has promises that need a credibility anchor.

Writes Calls-to-Action (CTAs) that convert for landing pages, emails, ads, and sales letters. Activate when the user asks for a CTA, button, closing, call to action, purchase instruction, action link, or any element that asks the reader to act.

Creates and sustains curiosity throughout copy using the slippery slide effect, open loops, and intrigue seeds. Activate when the user asks how to keep readers engaged, how to create suspense in text, how to make people keep reading, curiosity hooks, or any reading engagement technique.

Writes persuasive email sequences for sales, launches, and lead nurturing. Activate when the user asks for a sales email, email sequence, email campaign, launch email, follow-up email, subject line, nurture sequence, or any copy delivered by email.

Identifies and applies the right emotional drivers for each audience and product in copy. Activate when the user asks how to make copy more emotional, how to connect with the reader, which triggers to use, how to awaken desire, or any emotional appeal technique in persuasive text.

Writes and evaluates headlines that convert using the principles of the greatest copywriters in history (Ogilvy, Schwartz, Hopkins, Halbert, Kennedy, Makepeace). Activate when the user asks for a headline, title, email subject, CTA, hook, subject line, or any persuasive opening copy.

Writes the lead (opening paragraphs) for any piece of copy. The lead is the most critical element after the headline — it decides whether the reader continues or leaves. Activate when the user asks for an opening, intro, first paragraph, lead, initial hook for copy, sales letter, or email.

Anticipates and destroys objections within copy using the judo technique and proof. Activate when the user asks for objection handling, persuasive FAQs, how to answer doubts, how to deal with skepticism, how to increase credibility, or any element that reduces resistance to purchase.

Builds irresistible offers by structuring price, bonuses, guarantee, deadline, and value stack. Activate when the user asks for an offer, commercial proposal, value stack, pricing, bundle, package, guarantee, or any sales structure that needs to feel like an obvious deal.

Presents concrete and convincing proof in copy to support promises and eliminate skepticism. Activate when the user needs to prove statements, validate results, present data, build a track record, or any element that transforms a promise into a verifiable fact.

Researches pains, desires, and niche language on the internet before writing copy. Runs automated research using WebSearch, WebFetch, and Firecrawl on Reddit, Amazon, YouTube, Meta Ads, and competitors to build the Notes Doc and the 6Ps. Activate when the user needs to research a niche, understand audience pains, find the exact customer language, or build the research brief before starting to write.

Reviews and edits copy using the CUB Review (Confusing, Unbelievable, Boring) and a professional checklist. Activate when the user asks for a copy review, feedback on a text, how to improve existing copy, editing a landing page or sales letter, identifying weak points, or any critical analysis of persuasive text.

Writes stories and narratives for sales copy. Activate when the user asks for a story, narrative, storytelling, success case, story lead, persuasive anecdote, or any copy that uses narrative to sell.

Structures a complete copy piece (sales letter, landing page, VSL) with the logical sequence of elements. Activate when the user asks how to structure a landing page, copy sequence, sales letter architecture, order of elements, or blueprint for any long-form copy piece.

Collects, formats, and positions testimonials for maximum credibility in copy. Activate when the user asks for a testimonial, social proof, success case, customer review, expert validation, or any credibility element based on real experience.

Plans and interprets A/B copy tests to maximize conversion. Activate when the user asks what to test in copy, how to structure an A/B test, how to interpret test results, which metrics to track, how to scale copy that works, or any data-driven copy optimization.

Defines and maintains the right voice in copy — tone, personality, conversational writing adapted to the audience. Activate when the user asks how to define brand voice, how to make copy more conversational, how to adapt tone for a different audience, how to maintain voice consistency, or when copy sounds corporate, robotic, or generic.