campaign-orchestrator

name	campaign-orchestrator
description	Multi-channel follow-up campaign orchestrator for ShapeScale sales. Schedules and executes SMS + Email sequences with CRM logging and auto-termination on replies. Use when following up with demo leads or managing outreach campaigns.
homepage	https://github.com/kesslerio/shapescale-moltbot-skills
metadata	{"moltbot":{"emoji":"📋","requires":{"env":["DIALPAD_API_KEY","ATTIO_API_KEY","GOG_KEYRING_PASSWORD"]},"primaryEnv":"DIALPAD_API_KEY"}}

Campaign Orchestrator

Multi-channel follow-up campaign orchestrator for ShapeScale sales. Executes scheduled SMS + Email sequences with CRM integration and auto-termination on replies.

Quick Start

# Start a campaign
python3 campaign.py start "primary" --lead "Apex Fitness"

# Check status
python3 campaign.py status "Apex Fitness"

# List all active
python3 campaign.py list

# Stop a campaign
python3 campaign.py stop "Apex Fitness" --reason "replied_interested"

Key Rules

1. NEVER campaign to existing customers unless explicitly requested for upsell
2. Pre-campaign checklist is MANDATORY: verify customer status, email formatting, tone
3. Auto-termination: campaigns stop when lead replies to any message
4. All actions logged to Attio CRM

Campaign Templates

Template	Timing	Channel	Purpose
primary	+4 hours	SMS	Recap demo, share recording
secondary	+1 day	Email	Pricing, detailed ROI
tertiary	+4 days	SMS	Quick check-in
quaternary	+7 days	Email	Final follow-up, case study
post-demo	+0 hours	SMS	Immediate thank you

Reference Documentation

• references/campaign-guide.md — Full reference: setup, all CLI commands, pre-campaign checklist, template variables, architecture, state management, cron integration, webhook handling, integration points, examples, action logging, and troubleshooting

When to Hand Off

• If user needs strategy/briefing beyond sequence execution: https://github.com/kesslerio/marketing-campaign-demandgen-skill
• If user needs PR/media response tracks in campaign context: https://github.com/kesslerio/marketing-pr-comms-skill
• If user wants reusable prompt templates for outreach variants: https://github.com/kesslerio/marketing-ai-prompting-skill
• ASO requests are out of scope by design.