菜单
Help users create compelling product visions. Use when someone is writing a vision statement, defining a long-term product direction, aligning teams on the future state, or distinguishing vision from strategy.
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基于 SOC 职业分类
Help users create and run AI evaluations. Use when someone is building evals for LLM products, measuring model quality, creating test cases, designing rubrics, or trying to systematically measure AI output quality.
Help users define AI product strategy. Use when someone is building an AI product, deciding where to apply AI in their product, planning an AI roadmap, evaluating build vs buy for AI capabilities, or figuring out how to integrate AI into existing products.
Help users synthesize and act on customer feedback. Use when someone is analyzing NPS responses, processing support tickets, reviewing user research, synthesizing feedback from multiple channels, or trying to identify patterns in customer input.
Help users apply behavioral science to product design. Use when someone is designing for habit formation, reducing friction, applying psychology to UX, increasing retention through behavioral principles, or using nudges to influence user behavior.
Help users craft compelling brand narratives. Use when someone is defining brand strategy, writing company positioning, creating pitch narratives, developing messaging frameworks, or trying to make their company story more memorable.
Help users get promoted at work. Use when someone is preparing for a promotion conversation, building their case for advancement, trying to understand what's blocking their promotion, or figuring out how to get to the next level in their career.
| name | defining-product-vision |
| description | Help users create compelling product visions. Use when someone is writing a vision statement, defining a long-term product direction, aligning teams on the future state, or distinguishing vision from strategy. |
Help the user create compelling product visions using frameworks from 101 product leaders who have defined visions at companies from Notion to Airbnb to the New York Times.
When the user asks for help with product vision:
Melissa Perri: "I once asked all the executive team at a healthcare company, what's the vision for this company? And they said, to be the backbone of healthcare. And I said, what does that mean? And they couldn't elaborate." A vision must be a concrete description of what the company will manifest in 5-10 years.
Ebi Atawodi: "It has to be lofty, it has to be realistic, it has to be devoid of any tech or limitations of today, and it has to be grounded in a very clear and potent problem." Balance aspiration with attainability while ignoring current technical constraints.
Ivan Zhao (Notion): "Our realization is actually let's hide our vision, which is everybody can create their software, in the form factor that people do care. So what kind of tool do people use every day? Productivity software." Package a radical long-term vision inside a familiar, high-utility form factor.
Ben Williams: "The vision is the nirvana state that you aim to enable for your users and customers in five to 10 years... It should not mention your company, your product, or anything solution related at all." Prefix vision statements with 'In the future...' to maintain long-term focus.
Chip Conley: "Ultimately, we came up with the idea that we were in the belong anywhere business. Airbnb was not in home sharing, we were in belonging anywhere." A powerful vision moves beyond the functional 'what' to the emotional 'why.'
Cam Adams (Canva): "We need mock-ups. We need prototypes. You need to get that idea out of your head and present it in a visual form that helps you talk about and communicate about it." Communicate vision through tangible prototypes, not just abstract documents.
Ami Vora: "If we all agree that the feeling of something should be, I'm sitting in Dolores Park with my friends on a sunny Saturday, then people will just naturally build something that feels more consistent." Use emotional metaphors to create a shared understanding that guides decisions without micromanagement.
Chandra Janakiraman: "Product strategy sits between the mission and vision and the plan... It forces choice to deploy scarce resources to generate maximum impact." Strategy is the connective tissue between the aspirational vision and the tactical roadmap.
For all 143 insights from 101 guests, see references/guest-insights.md
